This study investigates the technological determinants infuencing social media marketing (SMM) adoption among Pakistani Small and Medium Startups (SMS), with a focus on the mediating role of technology knowledge. Utilizing the technology-organization-environment (TOE) Framework, the research...

This paper uncovers new stylized facts on the emergence and diffusion of green technologies across countries, sectors, and firms. It draws on the textual analysis of patents and corporate earnings calls matched with multi-country, firm-level panel data for 2012-2021. The paper documents the...

We introduce a collective experimentation problem where a continuum of agents choose the timing of irreversible actions under uncertainty and where public feedback from the actions arrives gradually over time. The leading application is the adoption of new technologies. The socially optimal...