Arribas, Iván; Comeig, Irene; Urbano, Amparo; Vila, José - In: Journal of Business Research 67 (2014) 5, pp. 790-794
mathematical cognition documents how different statistical formats can facilitate certain types of decisions. The present analysis … is the first of its kind to assess the impact of statistical formats in the presentation of data from market research on … the four statistical formats and the different informational environments is quite large, an orthogonal design offers a …
