The most fundamental problem currently associated with structural equation modeling employing the partial least squares method is that it does not properly account for measurement error, which often leads to path coefficient estimates that asymptotically converge to values of lower magnitude...

Recent methodological developments building on partial least squares (PLS) techniques and related ideas have significantly contributed to bridging the gap between factor-based and composite-based structural equation modeling (SEM) methods. PLS-SEM is extensively used in the field of...