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Search: subject:"Verbraucherforschung"
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Consumer behaviour
74,483
Konsumentenverhalten
74,483
Theory
8,580
Theorie
8,579
Beziehungsmarketing
8,053
Relationship marketing
8,052
Brand management
6,715
Markenführung
6,715
Markenimage
6,001
Brand image
5,987
E-commerce
4,977
Online-Handel
4,947
Customer satisfaction
4,931
Kundenzufriedenheit
4,930
USA
4,390
United States
4,334
Social Web
4,089
Social web
4,089
Online-Marketing
3,945
Internet marketing
3,935
Dienstleistungsqualität
3,921
Service quality
3,921
Brand
3,917
Markenartikel
3,883
Einzelhandel
3,781
Retail trade
3,742
Deutschland
3,446
Germany
3,401
Werbewirkung
3,280
Advertising effects
3,272
E-Business
3,128
E-business
3,128
Experiment
3,108
Emotion
2,859
Private consumption
2,646
Privater Konsum
2,646
Werbung
2,628
Advertising
2,622
Preismanagement
2,593
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2,593
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Undetermined
25,077
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16,868
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Article
50,453
Book / Working Paper
24,095
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132
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Article in journal
45,672
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7,005
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7,005
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5,563
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5,562
Aufsatz im Buch
4,715
Book section
4,715
Hochschulschrift
2,353
Thesis
1,716
Collection of articles of several authors
1,071
Sammelwerk
1,071
Aufsatzsammlung
555
Conference paper
496
Konferenzbeitrag
496
Bibliografie enthalten
338
Bibliography included
338
Konferenzschrift
300
Collection of articles written by one author
297
Sammlung
297
Case study
245
Fallstudie
245
Lehrbuch
225
Amtsdruckschrift
203
Government document
203
Textbook
195
Reprint
182
Conference proceedings
155
Systematic review
69
Übersichtsarbeit
69
Statistik
68
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62
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52
Handbuch
52
Ratgeber
51
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49
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48
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45
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English
69,245
German
4,704
French
321
Polish
113
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78
Italian
73
Russian
32
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32
Danish
28
Undetermined
24
Norwegian
22
Dutch
21
Portuguese
18
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14
Hungarian
14
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10
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6
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5
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4
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3
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3
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2
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2
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1
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Author
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Belk, Russell W.
108
Han, Heesup
105
Mattila, Anna S.
95
Grunert, Klaus G.
93
Lusk, Jayson L.
81
Huber, Frank
79
Gierl, Heribert
78
Phau, Ian
78
Bauer, Hans H.
77
Herrmann, Andreas
76
Usman, Osly
76
Sheth, Jagdish N.
75
Wiedmann, Klaus-Peter
74
Khare, Arpita
69
Bagozzi, Richard P.
66
Grewal, Dhruv
66
Nayga, Rodolfo M.
65
Dwivedi, Yogesh Kumar
63
Wansink, Brian
63
Agarwal, Sumit
62
Foxall, Gordon R.
62
Septianto, Felix
60
Stavins, Joanna
59
Loureiro, Sandra Maria Correia
58
Jang, Soocheong
56
Laroche, Michel
55
Verhoef, Peter C.
55
Janssen, Maarten C. W.
54
Paul, Justin
53
Pelsmacker, Patrick de
53
Warlop, Luk
52
Chintagunta, Pradeep K.
51
Walsh, Gianfranco
51
Krishna, Aradhna
50
Ko, Eunju
49
Rajagopal
49
Thøgersen, John
49
Gröppel-Klein, Andrea
46
Bruwer, Johan
45
Cherchye, Laurens
45
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Institution
All
National Bureau of Economic Research
459
Springer Fachmedien Wiesbaden
85
OECD
44
American Marketing Association
30
IGI Global
28
International Energy Agency
27
Verlag Dr. Kovač
20
Information Resources Management Association
19
Books on Demand GmbH <Norderstedt>
18
Institut für Demoskopie Allensbach
18
Nordic Council of Ministers
16
Friedrich-Schiller-Universität Jena
15
INSEAD
14
Edward Elgar Publishing
13
Gesellschaft für Konsum-, Markt- und Absatzforschung
12
Universität Mannheim
12
RWTH Aachen
11
Rijksuniversiteit Gent / Faculteit Economie en Bedrijfskunde
10
Christian-Albrechts-Universität zu Kiel
9
Deutscher Dialogmarketing Verband
9
Österreichisches Institut für Wirtschaftsforschung
9
Axel-Springer-Verlag
8
Centro studi investimenti sociali
8
European University Institute / Department of Economics
8
Nomos Verlagsgesellschaft
8
Peter Lang GmbH
8
Robert Schuman Centre for Advanced Studies
8
Center for Economic Research <Tilburg>
7
Erasmus Research Institute of Management
7
Europäische Kommission / Gemeinsame Forschungsstelle
7
Organisation for Economic Co-operation and Development
7
Center of Market Oriented Product and Production Management
6
Deutschland / Bundeswehr / Universität Hamburg
6
Europäische Kommission
6
Findomestic Banca <Florenz>
6
Helmut-Schmidt-Universität
6
Schweiz / Bundesamt für Statistik
6
Trinity College Dublin / Department of Economics
6
Universitat Pompeu Fabra / Departament d'Economia i Empresa
6
Weltwirtschaftsforum
6
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Published in...
All
Journal of business research : JBR
1,852
Journal of retailing and consumer services
1,763
International journal of consumer studies
687
International journal of hospitality management
687
Psychology & marketing
589
Journal of consumer research : JCR ; an interdisciplinary bimonthly
581
NBER working paper series
458
Working paper / National Bureau of Economic Research, Inc.
431
NBER Working Paper
380
The journal of product & brand management
370
European journal of marketing : EJM
347
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
343
Journal of marketing research : JMR
343
The journal of brand management : an international journal
332
Asia Pacific journal of marketing and logistics
315
Management science : journal of the Institute for Operations Research and the Management Sciences
310
Journal of marketing management : MM
306
Journal of international consumer marketing
299
International journal of retail & distribution management
292
Journal of retailing
287
Marketing letters : a journal of research in marketing
285
Journal of travel and tourism marketing
284
The journal of consumer marketing
284
Journal of consumer behaviour : an international research review
283
Tourism management : research, policies, practice
280
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
279
Journal of marketing communications
276
Journal of marketing
274
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
273
The international review of retail, distribution and consumer research
273
Journal of the Academy of Marketing Science
262
Journal of business ethics : JOBE
260
SpringerLink / Bücher
258
Journal of fashion marketing and management
256
Journal of economic psychology : research in economic psychology and behavioral economics
252
The journal of services marketing
248
International journal of contemporary hospitality management
237
Technological forecasting & social change : an international journal
237
Food policy : economics planning and politics of food and agriculture
233
Journal of hospitality marketing & management
233
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Source
All
ECONIS (ZBW)
74,559
USB Cologne (EcoSocSci)
109
USB Cologne (business full texts)
10
BASE
1
EconStor
1
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1
Is it better to communicate product information abstractly or concretely? : the role of consumer product expertise and shopping-stage mindset
Trzebinski, Wojciech
;
Gaczek, Piotr
;
Marciniak, Beata
- In:
The journal of product & brand management
32
(
2023
)
2
,
pp. 273-285
Persistent link: https://www.econbiz.de/10013552956
Saved in:
2
Environmental perceptions and sustainable consumption behavior : the disparity among South Africans
Kirsten, Frederich
;
Biyase, Mduduzi
-
2023
Persistent link: https://www.econbiz.de/10013553308
Saved in:
3
Solutions of brand posts on Facebook to increase customer engagement using the Random Forest prediction model
Vaiciukynaite, Egle
;
Zickute, Ineta
;
Salkevicius, Justas
- In:
Artificiality and Sustainability in Entrepreneurship : …
,
(pp. 191-214)
.
2023
Persistent link: https://www.econbiz.de/10013548119
Saved in:
4
Social connectedness and well-being of elderly customers : do employee-to-customer interactions matter?
Altinay, Levent
;
Alrawadieh, Zaid
- In:
Journal of hospitality marketing & management
32
(
2023
)
2
,
pp. 174-195
Persistent link: https://www.econbiz.de/10013545829
Saved in:
5
Exploring the value-action gap in green consumption : roles of risk aversion, subjective knowledge, and gender differences
Essiz, Oguzhan
;
Yurteri, Sidar
;
Mandrik, Carter
; …
- In:
Journal of global marketing
36
(
2023
)
1
,
pp. 67-92
Persistent link: https://www.econbiz.de/10013549995
Saved in:
6
Measuring consumer visual interest using millions of text and image search
Bellet, Clement
;
Borah, Abhishek
;
Dubois, David
-
2023
Persistent link: https://www.econbiz.de/10013548992
Saved in:
7
No consumer is an island : relational disclosure as a regulatory strategy to advance consumer protection against microtargeting
Davola, A.
;
Querci, I.
;
Romani, S.
- In:
Journal of consumer policy : consumer issues in law, …
46
(
2023
)
1
,
pp. 1-25
Persistent link: https://www.econbiz.de/10013548799
Saved in:
8
The influence of budgets on consumer spending
Lukas, Marcel F.
- In:
Journal of consumer research : JCR ; an …
49
(
2023
)
5
,
pp. 697-720
Persistent link: https://www.econbiz.de/10013542017
Saved in:
9
The cultural acceptance of digital food shopping : conceptualisation, scale development and validation
Thomas-Francois, Kimberly
;
Somogyi, Simon
;
Zolfaghari, …
- In:
International journal of retail and distribution management
51
(
2023
)
3
,
pp. 306-326
Persistent link: https://www.econbiz.de/10013552714
Saved in:
10
How sensitive are sports fans to unemployment?
Reade, J. James
;
Ours, Jan C. van
- In:
Applied economics letters
30
(
2023
)
3
,
pp. 324-330
Persistent link: https://www.econbiz.de/10013553443
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