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  • Search: subject:"Visualisierung"
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Year of publication
Subject
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Visualisierung 1,683 Visualization 1,513 Consumer behaviour 272 Konsumentenverhalten 272 Theorie 123 Theory 123 Wahrnehmung 120 Perception 118 Social Web 93 Social web 92 Advertising effects 90 Werbewirkung 90 Data Mining 74 Bibliometrics 73 Bibliometrie 73 Data mining 70 Wissensmanagement 70 Knowledge management 69 Artificial intelligence 68 Künstliche Intelligenz 68 Online-Marketing 68 Product design 67 Produktgestaltung 67 Kommunikation 66 Management-Informationssystem 66 Internet marketing 65 Management information system 65 Communication 56 Cognition 53 Kognition 53 Werbung 53 Big Data 52 Markenimage 52 Brand image 51 Strategisches Management 51 Advertising 50 Big data 50 Strategic management 50 visualization 49 Brand management 48
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Online availability
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Undetermined 650 Free 400 CC license 45 Digitizable 1
Type of publication
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Article 1,057 Book / Working Paper 627 Journal 1
Type of publication (narrower categories)
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Article in journal 804 Aufsatz in Zeitschrift 804 Aufsatz im Buch 203 Book section 203 Graue Literatur 99 Non-commercial literature 99 Working Paper 84 Arbeitspapier 81 Hochschulschrift 68 Thesis 39 Case study 20 Fallstudie 20 Collection of articles of several authors 19 Sammelwerk 19 Dissertation u.a. Prüfungsschriften 17 Ratgeber 16 Aufsatzsammlung 15 Guidebook 13 Konferenzschrift 8 Conference paper 7 Handbook 7 Handbuch 7 Konferenzbeitrag 7 Article 5 Collection of articles written by one author 4 Sammlung 4 Conference proceedings 2 Forschungsbericht 2 Interview 2 Accompanied by computer file 1 Atlas 1 Bibliografie enthalten 1 Bibliography included 1 Book Part 1 Doctoral Thesis 1 Einführung 1 Elektronischer Datenträger als Beilage 1 Kartenmaterial 1 Lehr- und Lernressource 1 Lehrbuch 1
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Language
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English 1,463 German 218 Undetermined 4 Dutch 2
Author
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Eppler, Martin J. 17 Davison, Jane 12 Basole, Rahul C. 10 Ruiz Estrada, Mario Arturo 9 Schroeder, Jonathan E. 8 Comi, Alice 7 Estrada, Mario Arturo Ruiz 7 Sarlin, Peter 7 Warren, Samantha 7 Leifer, Larry 6 Lewrick, Michael 6 Meyer, Renate E. 6 Natter, Martin 6 Yap, Su-Fei 6 Bresciani, Sabrina 5 Cook, Dianne 5 Höllerer, Markus A. 5 Jancsary, Dennis 5 Lemenkova, Polina 5 Sibbet, David 5 Spies, Thorsten 5 Zhao, Min 5 Baldwin, Carliss Y. 4 Bell, Emma 4 Berinato, Scott 4 Breitner, Michael H. 4 Chen, Chun-houh 4 Dahl, Darren W. 4 Dzyabura, Daria 4 Groenen, Patrick J. F. 4 Härdle, Wolfgang 4 Jia, Yanli 4 Killen, Catherine P. 4 Kohlhammer, Jörn 4 Korting, Christina 4 Kumar, Deepak S. 4 Lagerström, Robert 4 Law, Rob 4 Lieberman, Carl 4 Link, Patrick 4
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Institution
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IGI Global 14 Springer Fachmedien Wiesbaden 7 Campus Verlag 3 Sonderforschungsbereich Ökonomisches Risiko <Berlin> 3 Verlag Franz Vahlen 3 Centre for Advanced Computer Graphics Technologies (GraphiTech) 2 European Commission / Directorate-General for the Information Society and Media 2 European Commission / Joint Research Centre 2 Fachverlag für Wirtschafts- und Steuerrecht Schäffer <Stuttgart> 2 Haufe-Lexware GmbH & Co. KG 2 Verlag Dr. Kovač 2 Wiley-VCH 2 Advisory Council on Education in Scotland, Scottish Education Department 1 Arbeitsgemeinschaft Fachverband Organisationsmittel 1 Bank für Internationalen Zahlungsausgleich / Irving Fisher Committee on Central Bank Statistics 1 CDVE <4, 2007, Shanghai> 1 Caritas Österreich 1 Deutschland / Bundeswehr / Universität Hamburg 1 Dresdner Flächennutzungssymposium <6., 2014, Dresden> 1 Eberhard Karls Universität Tübingen 1 Edward Elgar Publishing 1 Europa-Universität Viadrina Frankfurt (Oder) 1 European Central Bank 1 Europäische Kommission / Gemeinsame Forschungsstelle 1 FACTUM Conference <3., 2023, Pisa> 1 Gemeinnützige Gesellschaft zur Information und Beratung Örtlicher Beschäftigungsinitiativen und Selbsthilfegruppen 1 Gottfried Wilhelm Leibniz Universität Hannover 1 Großbritannien / Scottish Education Department 1 Hochschule für Wirtschaft FHNW / Institut für Wirtschaftsinformatik 1 INSEAD 1 Informationszentrum Sozialwissenschaften 1 Institut für Technikfolgen-Abschätzung (ITA), Österreichische Akademie der Wissenschaften 1 Institute of Personnel and Development <London> 1 Interdisziplinäre Tagung des Forschungsnetzwerkes Europäische Kulturen in der Wirtschaftskommunikation <22., 2022, Hamburg> 1 Internationales Symposium für Informationswissenschaft <5., 1996, Berlin> 1 Leuphana Universität Lüneburg 1 Nomos Verlagsgesellschaft 1 Ruhr-Universität Bochum 1 Sonderforschungsbereich 640 Repräsentationen Sozialer Ordnungen im Wandel 1 Springer-Verlag GmbH 1
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Published in...
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Journal of business research : JBR 18 Journal of retailing and consumer services 18 International journal of production research 16 SpringerLink / Bücher 12 Tourism management : research, policies, practice 12 Qualitative research in organizations and management : an international journal 11 I-KNOW '08 and I-MEDIA '08 : International Conferences on Knowledge Management and New Media Technology ; conference proceedings ; [Graz, Austria, September 3 - 5, 2008] 10 Management decision 10 HMD : Praxis der Wirtschaftsinformatik 9 Industrial marketing management : the international journal for industrial and high-tech firms 9 International journal of research in marketing : IJRM ; official journal of the European Marketing Academy 9 Organization studies : an international multidisciplinary journal devoted to the study of organizations, organizing, and the organized in and between societies 9 Psychology & marketing 9 International journal of product development : IJPD 8 Technological forecasting & social change : an international journal 8 The Routledge companion to visual organization 8 Journal of information systems : a publication of the Accounting Information Systems Section of the American Accounting Associaton 7 Journal of marketing analytics : JMA 7 Qualitative market research : an international journal 7 Cogent business & management 6 ERIM report series research in management 6 International journal of advertising : the review of marketing communications 6 International journal of contemporary hospitality management 6 International journal of hospitality management 6 Issues in accounting education 6 Tourism review 6 Electronic commerce research 5 Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group 5 International journal of project management : the journal of The International Project Management Association 5 Journal of destination marketing & management : JDMM 5 Journal of information & knowledge management : JIKM 5 Journal of marketing 5 Journal of marketing research 5 Journal of promotion management : JPM 5 Proceedings of I-KNOW '09 : 9th International Conference on Knowledge Management and Knowledge Technologies ; proceedings of I-SEMANTICS '09, 5th International Conference on Semantic Systems, Graz, Austria, September 2 - 4, 2009 5 Proceedings of I-KNOW '10 : 10th International Conference on Knowledge Management and Knowledge Technologies ; Graz, Austria, September 1 - 3, 2010 5 Academy of Management journal : AMJ 4 Conference proceedings / I-KNOW '07, 7th International Conference on Knowledge Management : [as a part of TRIPLE-I 2007 ; Graz, Austria, September 5 - 7, 2007] 4 Corporate communications : an international journal 4 European journal of marketing 4
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Source
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ECONIS (ZBW) 1,582 USB Cologne (EcoSocSci) 78 EconStor 12 USB Cologne (business full texts) 11 OLC EcoSci 1 RePEc 1
Showing 1 - 10 of 1,685
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Formelle und informelle Instrumente zum Flächensparen: Ihre Umsetzung und Möglichkeiten in der bayerischen Landesplanung
Klein, Marina - In: Nachhaltige Flächennutzung durch Raum- und Umweltplanung, (pp. 60-100). 2025
Die Landesentwicklung in Bayern weist ein vielfältiges Instrumentarium zum Flächensparen auf. Die sogenannten weichen oder informellen Planungsinstrumente umfassen unter anderem innovative Kommunikationsmaßnahmen wie Podcasts oder Innenentwicklungsplattformen, Pop-up-Zwischennutzungen in...
Persistent link: https://www.econbiz.de/10015469809
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Sensitivitätsanalysen zur Quantifizierung von Unsicherheiten in zeitdiskreten dynamischen Mikrosimulationsmodellen
Burgard, Jan Pablo; Schmaus, Simon - In: AStA Wirtschafts- und Sozialstatistisches Archiv 19 (2025) 1-2, pp. 79-105
In dynamischen Mikrosimulationen wird die Entwicklung von Populationen auf der Ebene von Personen und Haushalten simuliert, wodurch die Populationsdynamik viel detaillierter abgebildet werden kann als mit herkömmlichen Prognosemodellen auf Makroebene. Diese feine Granularität führt jedoch...
Persistent link: https://www.econbiz.de/10015485937
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The influence of visual elements of social media on the behavior of Generation Z tourists
Marić, Dražen; Leković, Ksenija; Džever, Sanja; … - In: Naše gospodarstvo : NG 71 (2025) 3, pp. 44-51
In today's online world, where all information is available to users with just one click, it is challenging to determine their credibility. Given the fact that there are almost 5 billion social media users, it is safe to say that social media has become an essential part of everyday life for...
Persistent link: https://www.econbiz.de/10015468011
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Multimodal identity work : the power of visual images for identity construction in the gig economy
Alacovska, Ana; Bucher, Eliane; Fieseler, Christian - In: Human relations : towards the integration of the social … 78 (2025) 11, pp. 1442-1477
Persistent link: https://www.econbiz.de/10015481171
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How well do machine learning models in finance work?
Kang, Yeonchan; Ryu, Doojin; Webb, Robert I. - In: Financial innovation : FIN 11 (2025), pp. 1-30
We examine how machine learning models predict stock returns in the Korean market. By analyzing various firm characteristics and macroeconomic variables, we find that tree-based models outperform other machine learning approaches. This finding suggests that, in data-constrained contexts,...
Persistent link: https://www.econbiz.de/10015557738
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Visualizing uncertainty in time series forecasts : the impact of uncertainty visualization on users' confidence, algorithmic advice utilization, and forecasting performance
Leffrang, Dirk; Müller, Oliver - In: Journal of forecasting 44 (2025) 4, pp. 1235-1246
Persistent link: https://www.econbiz.de/10015464624
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The power of generative marketing : can generative AI create superhuman visual marketing content?
Hartmann, Jochen; Exner, Yannick; Domdey, Samuel - In: International journal of research in marketing : IJRM ; … 42 (2025) 1, pp. 13-31
Persistent link: https://www.econbiz.de/10015435808
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Consumer preferences for the visual presentation of non-fungible tokens (NFTs) of luxury products : the role of perceived authenticity
Kim, Jungkeun; Cho, Areum; Lee, Daniel Chaein; Park, … - In: Journal of retailing and consumer services 82 (2025), pp. 1-13
Persistent link: https://www.econbiz.de/10015441233
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The effect of visual openness in meeting rooms on team productivity and communication quality : evidence from a randomized controlled trial
Asakawa, Shinsuke; Shimono, Akinori; Takahashi, Mikiko; … - 2025
This study investigates whether a meeting environment's visual openness influences team productivity and communication quality. We conducted a randomized controlled trial with participants assigned to discussions held in a transparent glass meeting room (treatment) or a fully curtained room...
Persistent link: https://www.econbiz.de/10015441586
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Surprise me with the visual representation of the brand in social commerce! : an eye-tracking study based on user characteristics
Muñoz-Leiva, Francisco; Herzallah, Doaa; … - In: European journal of management and business economics : … 34 (2025) 3, pp. 384-403
Purpose This study examines the role of logotypes in advertising effectiveness on s-commerce platforms by analyzing the visual attention paid by the consumer to fashion branding - wordmarks or combination marks - and their subsequent recall. Design/methodology/approach The study examines the...
Persistent link: https://www.econbiz.de/10015414943
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