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  • Search: subject:"Web 2.0 technologies"
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Year of publication
Subject
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Web 2.0 technologies 2,281 Web 2.0-Technologien 2,276 Social Web 1,609 Social web 1,609 Online-Marketing 580 Internet marketing 542 Soziale Software 426 Wissensmanagement 311 Soziales Netzwerk 303 Knowledge management 301 Consumer behaviour 232 Konsumentenverhalten 232 Öffentlichkeitsarbeit 212 Deutschland 210 Internet 208 Public relations 208 Social network 207 Germany 206 Customer integration 185 Kundenintegration 185 Unternehmen 178 Beziehungsmarketing 155 Relationship marketing 154 Viral marketing 154 Virales Marketing 153 World Wide Web 2.0 153 social media 150 Kommunikation 142 Social media 142 Electronic Commerce 133 Internal communication 133 Interne Kommunikation 133 Knowledge transfer 130 Wissenstransfer 130 Communication 115 E-commerce 114 E-Learning 106 E-learning 105 Social Media 96 Marketing 95
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Online availability
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Undetermined 719 Free 373 CC license 27
Type of publication
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Article 1,648 Book / Working Paper 957 Journal 3
Type of publication (narrower categories)
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Article in journal 1,024 Aufsatz in Zeitschrift 1,024 Aufsatz im Buch 598 Book section 598 Case study 133 Fallstudie 133 Hochschulschrift 113 Collection of articles of several authors 109 Sammelwerk 109 Graue Literatur 99 Non-commercial literature 99 Thesis 80 Ratgeber 79 Aufsatzsammlung 77 Guidebook 76 Arbeitspapier 74 Working Paper 74 Konferenzschrift 27 Lehrbuch 27 Textbook 25 Conference proceedings 17 Conference paper 15 Konferenzbeitrag 15 Collection of articles written by one author 9 Glossar enthalten 9 Glossary included 9 Sammlung 9 Forschungsbericht 7 Handbook 7 Handbuch 7 Dissertation u.a. Prüfungsschriften 4 Fallstudiensammlung 3 Elektronischer Datenträger 2 Interview 2 Accompanied by computer file 1 Amtliche Publikation 1 Article 1 Bibliographie 1 Elektronischer Datenträger als Beilage 1 Enzyklopädie 1
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Language
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English 1,858 German 752 French 5 Undetermined 2 Polish 1
Author
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Richter, Alexander 19 Koch, Michael 14 Kummer, Michael E. 14 Tochtermann, Klaus 13 Kreutzer, Ralf T. 10 Klamma, Ralf 9 Scott, David Meerman 9 Slivko, Olga 9 Zhu, Feng 9 Kane, Gerald C. 8 Smolnik, Stefan 8 Stocker, Alexander 8 Arazy, Ofer 7 Dannhäuser, Ralph 7 Klinke, Sigbert 7 Riemer, Kai 7 Bianchi, Francesco 6 Cao, Yiwei 6 Grothe, Martin 6 Hauptmann, Stefan 6 Heun, Thomas 6 Kansy, Simone 6 Kind, Thilo 6 Kung, Howard 6 Land, Karl-Heinz 6 McKenzie, David J. 6 Möslein, Kathrin 6 Pleil, Thomas 6 Rumler, Andrea 6 Sarbu, Miruna 6 Stieglitz, Stefan 6 Özler, Berk 6 Back, Andrea 5 Bannour, Karim-Patrick 5 Bentele, Markus 5 Buhse, Willms 5 Clement, Reiner 5 Döbler, Thomas 5 Ebner, Martin 5 Gellatly, Ian R. 5
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Institution
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Springer Fachmedien Wiesbaden 25 IGI Global 18 Books on Demand GmbH <Norderstedt> 4 Springer-Verlag GmbH 4 Technische Universität Dresden 4 Haufe-Lexware GmbH & Co. KG 3 Information Resources Management Association 3 National Bureau of Economic Research 3 Springer International Publishing 3 Apprimus Verlag 2 BITKOM Servicegesellschaft 2 Chartered Institute of Public Relations 2 Deutsche Gesellschaft für Personalführung 2 Forschungsinstitut für Rationalisierung e.V. an der RWTH Aachen 2 I-KNOW <7, 2007, Graz> 2 OECD 2 Rheinisch-Westfälische Technische Hochschule Aachen 2 TRIPLE-I <2007, Graz> 2 Technische Universität Dresden / Fakultät für Informatik 2 Universität Osnabrück 2 Verlag Dr. Kovač 2 Workshop GeNeMe <2011, Dresden> 2 B & S Siebenhaar Verlag OHG 1 BIS <11, 2008, Innsbruck> 1 BITKOM Servicegesellschaft <Berlin> 1 Bayerische Landeszentrale für Neue Medien 1 Bundesverband Digitale Wirtschaft 1 Campus Verlag 1 Christian Rieck <Firma> 1 Competence Center Information Systems & Services 1 CoreMedia AG <Hamburg> 1 Deutsche Gesellschaft für Online-Forschung 1 Deutsche Universität für Verwaltungswissenschaften Speyer 1 Deutsche Zentralbibliothek für Wirtschaftswissenschaften 1 Deutscher Marketing-Tag <38, 2010, Dortmund> 1 Deutsches Forschungsinst. f. öffentl. Verwaltung Speyer 1 Deutsches Institut für Entwicklungspolitik 1 European Advertising Academy 1 European Centre for Disease Prevention and Control 1 European Commission / Directorate-General for Translation 1
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Published in...
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SpringerLink / Bücher 67 I-KNOW '08 and I-MEDIA '08 : International Conferences on Knowledge Management and New Media Technology ; conference proceedings ; [Graz, Austria, September 3 - 5, 2008] 28 HMD : Praxis der Wirtschaftsinformatik 26 Wissensmanagement : das Magazin für Digitalisierung, Vernetzung und Collaboration 23 Technological forecasting & social change : an international journal 18 Journal of business research : JBR 16 Management information systems : mis quarterly 16 Information systems research : ISR 15 Management science : journal of the Institute for Operations Research and the Management Sciences 15 Online-PR im Web 2.0 : Fallbeispiele aus Wirtschaft und Politik 15 Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group 14 Journal of management information systems : JMIS 14 International journal of information technology and management : IJITM 13 Psychology & marketing 13 Social Media im Personalmarketing : erfolgreich in Netzwerken kommunizieren 13 ZEW discussion papers 13 Cutting-edge social media approaches to business education : teaching with LinkedIn, Facebook, Twitter, Second Life, and blogs 12 Enterprise 2.0 - die digitale Revolution der Unternehmenskultur : warum Personalmanager jetzt gefordert sind 12 Journal of information & knowledge management : JIKM 12 Journal of organizational computing and electronic commerce 12 Research 12 International journal of business information systems : IJBIS 11 International journal of market research : JMRS ; the journal of the Market Research Society 11 Journal of knowledge management 11 Social Software in Unternehmen 11 Springer eBook Collection 11 Business horizons 10 Corporate communications : an international journal 10 Enterprise 2.0 - Die Kunst, loszulassen 10 Enterprise 2.0 - die Kunst, loszulassen 10 Enterprise Social Networks : Erfolgsfaktoren für die Einführung und Nutzung - Grundlagen, Praxislösungen, Fallbeispiele 10 Journal of travel and tourism marketing 10 Tourism management : research, policies, practice 10 Web 2.0 : neue Perspektiven für Marketing und Medien 10 International journal of knowledge management : IJKM ; an official publication of the Information Resources Management Association 9 Public choice 9 Virtual enterprises communities & social networks : Workshop GeNeMe '10 - Gemeinschaften in Neuen Medien, TU Dresden, 07./08.10.2010 9 Wettbewerbsfaktor Business Software : Prozesse erfolgreich mit Software optimieren ; Berichte aus der Praxis 9 Journal of marketing research 8 Journal of research in interactive marketing : interactive marketing and computer-mediated communication 8
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Source
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ECONIS (ZBW) 2,534 USB Cologne (EcoSocSci) 65 Other ZBW resources 5 RePEc 3 EconStor 1
Showing 81 - 90 of 2,608
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Exploring the dynamics of justification in the wake of a rumor outbreak on social media
Pal, Anjan; Chua, Alton Y. K.; Banerjee, Snehasish - In: International journal of knowledge management : IJKM ; … 18 (2022) 1, pp. 1-15
Persistent link: https://www.econbiz.de/10014306982
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Content Quality Assurance on Media Platforms with User-generated Content
Zhu, Xingzhen; Lang, Markus; Dietl, Helmut M. - 2022
This paper develops a duopoly model of user-generated content (UGC) platforms that compete for consumers and content producers in two-sided markets with network externalities. Each platform can choose the level of investment into a content quality assurance (CQA) system and the level of...
Persistent link: https://www.econbiz.de/10014236655
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Fields of gold : scraping web data for marketing insights
Boegershausen, Johannes; Datta, Hannes; Borah, Abhishek; … - In: Journal of marketing 86 (2022) 5, pp. 1-20
Persistent link: https://www.econbiz.de/10013390578
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How do governments leverage the use of social media? : a systematic review
Hussin, Zainatun N.; Chin, Christie Pei-Yee; Sondoh, … - In: IEEE transactions on engineering management : EM ; a … 71 (2024), pp. 7242-7256
Persistent link: https://www.econbiz.de/10015413213
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Hosting and hoping on social media : a study on SoMe communication strategies among Danish cultural institutions and tourist attractions during COVID-19
Villumsen, Karina; Elmer, Hanne; Schmeltz, Line - In: Corporate communications : an international journal 29 (2024) 5, pp. 730-752
Persistent link: https://www.econbiz.de/10015272570
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Understanding audience willingness to keep subscriptions in digital podcast : a dual identification perspective
Chen, Yu Hsin; Keng, Ching-Jui - In: Journal of marketing communications 30 (2024) 8, pp. 926-947
Persistent link: https://www.econbiz.de/10015416580
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Facilitating interfirm collaboration by using social media
Lu, Tingyu; Zhang, Xubing; Zhuang, Guijun; Chang, Yu - In: Journal of business-to-business marketing 31 (2024) 3, pp. 281-301
Persistent link: https://www.econbiz.de/10015191833
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The effect of goal type of user-generated content on consumers' compensatory consumption behavior
Zhang, Hao; Meng, Dewen; Lv, Xiaolin - In: Asia Pacific journal of marketing and logistics 36 (2024) 5, pp. 1248-1269
Persistent link: https://www.econbiz.de/10015210515
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Architecture matters : exploring audiences' holistic theatrical experience through social media reviews
Jiang, Shan; Kinney, Marcene; Yost, Christopher - In: Arts and the market : AAM 14 (2024) 2/3, pp. 129-149
Persistent link: https://www.econbiz.de/10015165245
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Peer effects on brand activism : evidence from brand and user chatter on Twitter
Guha, Mithila; Korschun, Daniel - In: The journal of brand management : an international journal 31 (2024) 2, pp. 153-167
Persistent link: https://www.econbiz.de/10014511514
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