Search Results - subject:"Wiki"

Web 2 adoption and performance of telecommunication firms in Ghana : a study of MTN Ghana

Bediako, Evans Kofi; Gonu, Eric; Agyei, Paul Mensah; … - In: Cogent business & management 11 (2024) 1, pp. 1-21

Web 2.0 networks have provoked a revolution in the last years due to their capacity to modify human relationships, particularly in business contexts. Social capital, as a crucial intangible asset embedded in Web 2.0 networks, can be extremely helpful to build and optimize personal and...

Persistent link: https://www.econbiz.de/10014519143

Do podcasts move the stock market?

Laudi, Marten; Wecks, Janik Ole - 2026 - This version: April 2026

Persistent link: https://www.econbiz.de/10015632883

Digital tracking, gamification, social media, and AI : how technology influences motivation

Woolley, Kaitlin; Sharif, Marissa A. - In: Consumer psychology review 9 (2026) 1, pp. 85-100

Persistent link: https://www.econbiz.de/10015607933

How B2B social media content strategies generate engagement across different social media platforms

Bourguignon, Benoit; Terho, Harri; Hajjem, Ahlem - In: Industrial marketing management : the international … 125 (2025), pp. 413-430

Persistent link: https://www.econbiz.de/10015331938

We're in this together : visible social support actions in virtual teams using enterprise social media

Henry, Michael S.; Parry, Douglas A.; Le Roux, Daniel B. - In: International journal of business communication : IJBC … 62 (2025) 1, pp. 161-186

Persistent link: https://www.econbiz.de/10015147996

Cultural differences in microblogging : how Western IT companies adapt Twitter (X) activities to the Chinese Weibo context

Zhang, Shu; Jong, Menno D. T. de; Gosselt, Jordy F. - In: Journal of international consumer marketing 37 (2025) 1, pp. 72-87

Persistent link: https://www.econbiz.de/10015191966

Podcasting management : how audio platforms are shaping business ideas

Madsen, Dag Øivind; Slåtten, Kåre - In: Administrative Sciences : open access journal 15 (2025) 9, pp. 1-13

Podcasts are reshaping how management ideas are disseminated and consumed in the digital age. This conceptual essay applies insights from management fashion theory to analyze how podcasts operate as hybrid media that both mirror and amplify popular business ideas. We explore the interplay among...

Persistent link: https://www.econbiz.de/10015492695

Social media in sport : a systematic review and research agenda using the theory, context, characteristics, and methodology framework

Rai, Jaskirat Singh; Kajla, Tanveer; Itani, Maher; Cho, … - In: International journal of consumer studies 49 (2025) 5, pp. 1-34

Persistent link: https://www.econbiz.de/10015456361

#blooddonation : how european blood banks use social media to reach donors and non-donors

Ciaușescu, Alexandra; Merz, Eva-Maria; Wit, Arjen de; … - In: Journal of philanthropy 30 (2025) 4, pp. 1-19

Persistent link: https://www.econbiz.de/10015453335

The many socials : how a social enterprise uses social media to communicate social capital-based social value : a case study

Wang, Qian; Hallin, Anette; Lång, Stefan; … - In: Social enterprise journal 21 (2025) 1, pp. 22-45

Persistent link: https://www.econbiz.de/10015420705