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Search: subject:"assemblage theory"
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assemblage theory
14
Assemblage theory
13
Consumer behaviour
11
Konsumentenverhalten
11
Internet der Dinge
5
Internet of things
5
Actor-network theory
3
Beziehungsmarketing
3
Internet of Things
3
Marketing theory
3
Marketingtheorie
3
Ontologie
3
Ontology
3
Relationship marketing
3
Scientific method
3
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3
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3
Wissenschaftliche Methode
3
Akteur-Netzwerk-Theorie
2
Brand
2
Brand image
2
Brand management
2
Elderly elder care
2
Elderly people
2
Epistemology
2
Erkenntnistheorie
2
Family
2
Family consumption
2
Family life cycle
2
Markenartikel
2
Markenführung
2
Markenimage
2
Tourism
2
Tourismus
2
consumer experience
2
epistemology
2
practice theory
2
relationality
2
Ältere Menschen
2
AI-enabled products
1
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19
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6
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Article
27
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22
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22
research-article
4
viewpoint
1
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English
27
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Hoffman, Donna L.
3
Novak, Thomas P.
3
Canniford, Robin
2
Cotte, June
2
Franco, Paolo
2
Huff, Aimee Dinnin
2
Jiménez-Barreto, Jano
2
Martin, Diane M.
2
Rubio Benito, Natalia
2
Schneider-Kamp, Anna
2
Abusaada, Hisham
1
Arnould, Eric J.
1
Askegaard, Søren
1
Bajde, Domen
1
Beveridge, ‘Alim
1
Boyd, Ceilyn
1
Campo, Sara
1
Chen, Ye-Li
1
Chen, Yu Hsin
1
Du, Qinglong
1
Eagar, Toni
1
Elshater, Abeer
1
Epp, Amber M.
1
Ernste, Huib
1
Gehman, Joel
1
Giovanardi, Massimo
1
Haan, Freek de
1
Hemetsberger, Andrea
1
Hill, Tim
1
Kayasu, Serap
1
Keng, Ching-Jui
1
Kerrigan, Finola
1
Lagendijk, Arnoud
1
Li, Kunyang
1
Lindridge, Andrew
1
Lucarelli, Andrea
1
Marinovic, Goran Ivo
1
Melik, Rianne van
1
Mol, Joeri
1
Molinillo, Sebastian
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Marketing theory
3
Archnet-IJAR: International Journal of Architectural Research
2
European journal of marketing
2
Journal of consumer research : JCR ; an interdisciplinary bimonthly
2
Journal of consumer research : JCR ; an interdisciplinary journal
2
Journal of marketing management : JMM ; journal of the Academy of Marketing
2
European Journal of Marketing
1
European journal of marketing : EJM
1
Journal of Documentation
1
Journal of interactive marketing
1
Journal of macromarketing
1
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
1
Journal of retailing and consumer services
1
Journal of the Academy of Marketing Science
1
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
1
Open House International
1
Organization studies : an international multidisciplinary journal devoted to the study of organizations, organizing, and the organized in and between societies
1
Tijdschrift voor economische en sociale geografie : TESG
1
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ECONIS (ZBW)
22
Other ZBW resources
5
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1
(Dis)entangling actor-network theory and
assemblage
theory
in consumer and marketing scholarship : a review and future directions
Schneider-Kamp, Anna
;
Franco, Paolo
;
Bajde, Domen
; …
- In:
Journal of marketing management : JMM ; journal of the …
40
(
2024
)
17/18
,
pp. 1634-1665
Persistent link: https://www.econbiz.de/10015194127
Saved in:
2
Continued use trajectories : how entropy work sustains technology assemblages
Franco, Paolo
;
Canniford, Robin
;
Phipps, Marcus
;
Epp, …
-
2024
Persistent link: https://www.econbiz.de/10015373433
Saved in:
3
The collaboration dilemma in smart city projects : time to ask the right questions
Thabit, Sara
;
Mora, Luca
-
2024
Persistent link: https://www.econbiz.de/10015376425
Saved in:
4
Theorizing institutional entrepreneuring : arborescent and rhizomatic assembling
Gehman, Joel
;
Sharma, Garima
;
Beveridge, ‘Alim
- In:
Organization studies : an international …
43
(
2022
)
2
,
pp. 289-310
Persistent link: https://www.econbiz.de/10012880092
Saved in:
5
Reassembling the elderly consumption ensemble : retaining independence through smart assisted living technologies
Schneider-Kamp, Anna
;
Askegaard, Søren
- In:
Journal of marketing management : JMM ; journal of the …
38
(
2022
)
17/18
,
pp. 2011-2034
Persistent link: https://www.econbiz.de/10014234279
Saved in:
6
Sticky market webs of connection : human and nonhuman market co-codification dynamics across social media
Schöps, Jonathan David
;
Reinhardt, Christian
; …
- In:
European journal of marketing
56
(
2022
)
13
,
pp. 78-104
Persistent link: https://www.econbiz.de/10013502335
Saved in:
7
Customer experience in AI-enabled products : scale development and validation
Wang, Ping
;
Li, Kunyang
;
Du, Qinglong
;
Wang, Jianqiong
- In:
Journal of retailing and consumer services
76
(
2024
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014460812
Saved in:
8
How chatbot language shapes consumer perceptions : the role of concreteness and shared competence
Jiménez-Barreto, Jano
;
Rubio Benito, Natalia
; …
- In:
Journal of interactive marketing
58
(
2023
)
4
,
pp. 380-399
Persistent link: https://www.econbiz.de/10014425175
Saved in:
9
"Ask Google assistant where to travel" tourists' interactive experiences with smart speakers : an
assemblage
theory
approach
Jiménez-Barreto, Jano
;
Rubio Benito, Natalia
;
Mura, …
- In:
Journal of travel research : a quarterly publication of …
62
(
2023
)
4
,
pp. 734-752
Persistent link: https://www.econbiz.de/10014245646
Saved in:
10
Automation assemblages in the Internet of Things : discovering qualitative practices at the boundaries of quantitative change
Novak, Thomas P.
;
Hoffman, Donna L.
- In:
Journal of consumer research : JCR ; an …
49
(
2023
)
5
,
pp. 811-837
Persistent link: https://www.econbiz.de/10013542027
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