//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Journal of marketing research : JMR"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject:"behavior"
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Consumer behaviour
343
Konsumentenverhalten
343
Market research
64
Marktforschung
64
Experiment
44
Advertising effects
38
Präferenztheorie
38
Theory of preferences
38
Werbewirkung
38
Brand management
31
Markenführung
31
Brand image
29
Markenimage
29
Emotion
28
Theorie
28
Theory
28
Internet marketing
24
Online-Marketing
24
Cognition
22
Kognition
22
Beziehungsmarketing
20
Decision
20
Entscheidung
20
Perception
20
Relationship marketing
20
Wahrnehmung
20
Decision under uncertainty
19
Entscheidung unter Unsicherheit
19
Personality psychology
19
Persönlichkeitspsychologie
19
Advertising
18
Werbung
18
Viral marketing
15
Virales Marketing
15
Sales promotion
14
USA
14
United States
14
Verkaufsförderung
14
Brand
13
Markenartikel
13
more ...
less ...
Online availability
All
Undetermined
91
Type of publication
All
Article
365
Book / Working Paper
1
Type of publication (narrower categories)
All
Article in journal
366
Aufsatz in Zeitschrift
366
Collection of articles of several authors
1
Sammelwerk
1
Language
All
English
366
Author
All
Dhar, Ravi
11
Dahl, Darren W.
7
Kumar, V.
7
Gijsbrechts, Els
6
Berger, Jonah
5
Bradlow, Eric T.
5
Heerde, Harald J. van
5
LeBoeuf, Robyn A.
5
Zhao, Min
5
Amir, On
4
Ariely, Dan
4
Bettman, James R.
4
Cheema, Amar
4
Chen, Yuxin
4
Fitzsimons, Gavan J.
4
Goldsmith, Kelly
4
Hung, Iris W.
4
Inman, J. Jeffrey
4
Jong, Martijn G. de
4
Krishna, Aradhna
4
Levav, Jonathan
4
Nelson, Leif D.
4
Patrick, Vanessa M.
4
Pieters, Rik
4
Sevilla, Julio
4
Simonson, Itamar
4
Thomas, Manoj
4
Wedel, Michel
4
Zauberman, Gal
4
Zhao, Yi
4
Aribarg, Anocha
3
Bijmolt, Tammo H. A.
3
Bronnenberg, Bart J.
3
Che, Hai
3
Cutright, Keisha M.
3
Etkin, Jordan
3
Evangelidis, Ioannis
3
Hagtvedt, Henrik
3
Hamilton, Rebecca W.
3
Haws, Kelly L.
3
more ...
less ...
Published in...
All
Journal of marketing research : JMR
Journal of business research : JBR
2,263
Journal of retailing and consumer services
2,008
Discussion paper series / IZA
1,874
NBER working paper series
1,810
Working paper / National Bureau of Economic Research, Inc.
1,650
NBER Working Paper
1,469
International journal of hospitality management
1,005
IZA Discussion Paper
1,004
Tourism management : research, policies, practice
933
CESifo working papers
896
Journal of business ethics : JOBE
817
International journal of consumer studies
764
Journal of economic behavior & organization : JEBO
730
Discussion paper / Centre for Economic Policy Research
719
Psychology & marketing
683
Journal of travel and tourism marketing
631
Journal of consumer research : JCR ; an interdisciplinary bimonthly
630
Management science : journal of the Institute for Operations Research and the Management Sciences
594
SpringerLink / Bücher
591
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
529
Public choice
496
Working paper
491
Journal of economic psychology : research in economic psychology and behavioral economics
453
Economics letters
452
Applied economics
437
Economics of education review
426
Discussion papers / CEPR
422
Asia Pacific journal of marketing and logistics
419
International journal of contemporary hospitality management
417
Discussion paper
412
The journal of product & brand management
397
Tourism management perspectives : TMP
392
European journal of marketing : EJM
369
Food policy : economics planning and politics of food and agriculture
369
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
366
Journal of hospitality marketing & management
365
The journal of brand management : an international journal
363
The American economic review
360
Technological forecasting & social change : an international journal
352
more ...
less ...
Source
All
ECONIS (ZBW)
366
Showing
1
-
10
of
366
Sort
Relevance
Date (newest first)
Date (oldest first)
1
Giving against the odds : when tempting alternatives increase willingness to donate
Savary, Jennifer
;
Goldsmith, Kelly
;
Dhar, Ravi
- In:
Journal of marketing research : JMR
52
(
2015
)
1
,
pp. 27-38
Persistent link: https://www.econbiz.de/10010526412
Saved in:
2
The effect of fitness branding on restrained eaters' food consumption and postconsumption physical activity
Koenigstorfer, Joerg
;
Baumgartner, Hans
- In:
Journal of marketing research : JMR
53
(
2016
)
1
,
pp. 124-138
Persistent link: https://www.econbiz.de/10011450429
Saved in:
3
The cue-of-the-cloud effect : when reminders of online information availability increase purchase intentions and choice
Bhargave, Rajesh
;
Mantonakis, Antonia
;
White, Katherine
- In:
Journal of marketing research : JMR
53
(
2016
)
5
,
pp. 699-711
Persistent link: https://www.econbiz.de/10011600543
Saved in:
4
Rejecting responsibility : low physical involvement in obtaining food promotes unhealthy eating
Hagen, Linda
;
Krishna, Aradhna
;
McFerran, Brent
- In:
Journal of marketing research : JMR
54
(
2017
)
4
,
pp. 589-604
Persistent link: https://www.econbiz.de/10011743698
Saved in:
5
Exploring the relationship between varieties of variety and weight loss : when more variety can help people lose weight
Haws, Kelly L.
;
Liu, Peggy J.
;
Redden, Joseph P.
; …
- In:
Journal of marketing research : JMR
54
(
2017
)
4
,
pp. 619-635
Persistent link: https://www.econbiz.de/10011743736
Saved in:
6
"Mere measurement plus" : how solicitation of open-ended positive feedback influences customer purchase
behavior
Bone, Sterling A.
;
Lemon, Katherine N.
;
Voorhees, Clay M.
; …
- In:
Journal of marketing research : JMR
54
(
2017
)
1
,
pp. 156-170
Persistent link: https://www.econbiz.de/10011653507
Saved in:
7
Consumer click
behavior
at a search engine : the role of keyword popularity
Jerath, Kinshuk
;
Ma, Liye
;
Park, Young-hoon
- In:
Journal of marketing research : JMR
51
(
2014
)
4
,
pp. 480-486
Persistent link: https://www.econbiz.de/10010399704
Saved in:
8
A bounded rationality model of information search and choice in preference measurement
Yang, Liu
;
Toubia, Olivier
;
Jong, Martijn G. de
- In:
Journal of marketing research : JMR
52
(
2015
)
2
,
pp. 166-183
Persistent link: https://www.econbiz.de/10010526564
Saved in:
9
Feeling love and doing more for distant others : specific positive emotions differentially affect prosocial consumption
Cavanaugh, Lisa A.
;
Bettman, James R.
;
Luce, Mary Frances
- In:
Journal of marketing research : JMR
52
(
2015
)
5
,
pp. 657-673
Persistent link: https://www.econbiz.de/10011349865
Saved in:
10
Attention, information processing, and choice in incentive-aligned choice experiments
Yang, Liu
;
Toubia, Olivier
;
Jong, Martijn G. de
- In:
Journal of marketing research : JMR
55
(
2018
)
6
,
pp. 783-800
Persistent link: https://www.econbiz.de/10011971206
Saved in:
1
2
3
4
5
6
7
8
9
10
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->