Search Results - subject:"business"

Integration of traditional, transitioning & transformative digital technologies for value co-creation in B2B : a process model

Shankaranarayana, Rajesh; Narayanamurthy, Gopalakrishnan; … - In: Industrial marketing management : the international … 124 (2025), pp. 304-324

Persistent link: https://www.econbiz.de/10015173335

Pivoting B2B platform business models : from platform experimentation to multi-platform integration to ecosystem envelopment

Filosa, Clara; Jovanovic, Marin; Agostini, Lara; … - 2025

Persistent link: https://www.econbiz.de/10015372558

The B2B sharing economy : framework, implications, and future research

Benoit, Sabine; Merfeld, Katrin; Tunn, Vivian S. C.; … - In: Journal of business research : JBR 191 (2025), pp. 1-13

Persistent link: https://www.econbiz.de/10015420039

Leveraging cross-border e-commerce platforms for export strategies : a model for exporters in B2B markets

Cassia, Fabio; Magno, Francesca - In: Review of international business and strategy 35 (2025) 4, pp. 527-550

Persistent link: https://www.econbiz.de/10015422959

Dynamic capabilities and multi-sided platforms : fostering organizational agility, flexibility, and resilience in B2B service ecosystems

Heikinheimo, Minna; Hautamäki, Pia; Julkunen, Saara; … - In: Industrial marketing management : the international … 125 (2025), pp. 179-194

Persistent link: https://www.econbiz.de/10015331945

Training clients in digital marketing : the key to a feel-good B2B relationship with SMEs

Sutherland, Karen; Mulcahy, Rory; Burgess, Jacqueline; … - In: Industrial marketing management : the international … 127 (2025), pp. 148-163

Persistent link: https://www.econbiz.de/10015431704

The brand-building process of B2B high-tech startups in an omni-digital environment

Olivieri, Mirko; Hu, Lala - In: The journal of product & brand management 34 (2025) 1, pp. 136-150

Persistent link: https://www.econbiz.de/10015173324

The role of individual dimensions of business relationship quality and business customer value in building loyalty in microfinance

Tegambwage, Amani Gration; Kasoga, Pendo Shukrani - In: Journal of innovation and entrepreneurship : JIE 14 (2025), pp. 1-19

This study examines the efects of individual dimensions of business relationship quality (BRQ), namely trust, respect …, and reciprocity, on business customer value (BCV) and customer loyalty (CL) in the microfnance industry. In addition, the …

Persistent link: https://www.econbiz.de/10015324752

EU privacy law and B2B digital manufacturing platforms in mental health

Pesqueira, Antonio; Machado, Andreia de Bem; Bolog, Sama; … - In: Innovation and green development 4 (2025) 1, pp. 1-15

individuals with mental health conditions. The research emphasizes the supportive role of PL and Business-to-Business (B2B …

Persistent link: https://www.econbiz.de/10015404993

Artificial intelligence-enabled systems and innovation in B2B firms : the role of strategic agility and decision-making performance

Liu, Yulong; Zhang, Zuopeng; Zheng, Leven Jianwen; … - In: Industrial marketing management : the international … 127 (2025), pp. 164-174

Persistent link: https://www.econbiz.de/10015431706