goods are complementary in a multimedia environment. Advertisements are classified into search-linked advertisements for … are complementary to software products. In that case, both choose mass media advertising when the differentiation is …

multiple complementary inputs and the entry of a supplier into the final good market gives rise to mutual outsourcing of inputs …

Complementary technological linkages provide access to the external technology at lower cost and compensate for weak or … to measure complementary technological linkages, applying the principle of co-occurrence. We also calculate regional … benchmark model combined with moderating effect tests. The results reveal an inverted U-shaped impact of complementary …

We set up a model to analyze the effects of mergers between sellers of complementary components where firms invest in …