Chidlow, Agnieszka; Ghauri, Pervez N.; Yeniyurt, Sengun; … - In: Journal of World Business 50 (2015) 1, pp. 26-35
How rigorous have our data-collection procedures been in international business research? We report the results of a … focus is data-collection procedures used by researchers in mail surveys. The intent is to be self-critical and formulate … strategies for enhancing the rigor and success of data-collection procedures in survey-based research. Our findings confirm that …