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~isPartOf:"Journal of retailing and consumer services"
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Marketing management
79
Marketingmanagement
79
Consumer behaviour
45
Konsumentenverhalten
45
Beziehungsmarketing
23
Relationship marketing
23
Brand management
20
Markenführung
20
Einzelhandel
18
Retail trade
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14
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Yan, Ruiliang
6
Agag, Gomaa
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Pei, Zhi
3
Myers, Chris
2
Ozuem, Wilson
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Sands, Sean
2
Shehawy, Yasser Moustafa
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Thaichon, Park
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Tsai, Pei-Hsuan
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Abdelmoety, Ziad Hassan
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Abdo, Said Shabban
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Adjei, Mavis T.
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Agrawal, Shiv Ratan
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Ahn, Sungsook
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Akansha Singh
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Alamanos, Eleftherios
1
Alamoudi, Hawazen
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Alghamdi, Omar A.
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Alharthi, Majed
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Almoraish, Ahmed
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Andreassen, Tor W.
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1
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Brun, Filippo
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Bu, Yi
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International Conference on National Brand & Private Label Marketing <1., 2014, Barcelona>
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Journal of retailing and consumer services
Journal of business research : JBR
334
Industrial marketing management : the international journal for industrial and high-tech firms
251
SpringerLink / Bücher
209
Journal of strategic marketing
184
Europäische Hochschulschriften / 5
151
European journal of marketing : EJM
131
IMF Staff Country Reports
127
Journal of marketing management : MM
124
Journal of the Academy of Marketing Science
113
The journal of business & industrial marketing
110
Journal of marketing communications
102
Journal of marketing
97
Gabler Edition Wissenschaft
86
Marketing intelligence & planning
82
Springer eBook Collection
74
IMF Working Papers
70
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
69
Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
65
Management science : journal of the Institute for Operations Research and the Management Sciences
64
The journal of brand management : an international journal
61
MPRA Paper
60
Lehrbuch
59
Mathematica Policy Research Reports
58
Business horizons
55
International journal of business information systems : IJBIS
51
The marketing review
48
Journal of economic theory
47
Asia Pacific journal of marketing and logistics
46
Springer eBook Collection / Business and Economics
45
Working Paper
44
Journal of global marketing
43
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
43
International journal of enterprise information systems : an official publication of the Information Resources Management Association
42
International journal of production research
42
Journal of advertising research
42
Marketing : ZFP ; journal of research and management
42
International marketing review
41
Jahrbuch der Absatz- und Verbrauchsforschung
41
Journal of business ethics : JOBE
41
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ECONIS (ZBW)
80
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1
Competitive advantage : a longitudinal analysis of the roles of data-driven innovation capabilities, marketing agility, and market turbulence
Alghamdi, Omar A.
;
Agag, Gomaa
- In:
Journal of retailing and consumer services
76
(
2024
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014460768
Saved in:
2
Applying the triple coherence line to in-store marketing plans to increase private label market share
Garrido-Morgado, Álvaro
;
González-Benito, Óscar
- In:
Journal of retailing and consumer services
77
(
2024
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014462202
Saved in:
3
Understanding the relationship between marketing analytics, customer agility, and customer satisfaction : a longitudinal perspective.
Agag, Gomaa
;
Shehawy, Yasser Moustafa
;
Almoraish, Ahmed
; …
- In:
Journal of retailing and consumer services
77
(
2024
),
pp. 1-14
Persistent link: https://www.econbiz.de/10014462263
Saved in:
4
Sport event vs. art event? : the effect of CSR-linked sponsorship event type on product purchase
Park, Sangchul
;
Ahn, Sungsook
;
Kim, Sanghoon
- In:
Journal of retailing and consumer services
77
(
2024
),
pp. 1-7
Persistent link: https://www.econbiz.de/10014462364
Saved in:
5
The omni-channel approach : a utopia for companies?
Hajdas, Monika
;
Radomska, Joanna
;
Silva, Susana C.
- In:
Journal of retailing and consumer services
65
(
2022
),
pp. 1-14
Persistent link: https://www.econbiz.de/10013169699
Saved in:
6
The role of influencer-follower congruence in the relationship between influencer marketing and purchase behaviour
Venciute, Dominyka
;
Mackeviciene, Ieva
;
Kuslys, Marius
; …
- In:
Journal of retailing and consumer services
75
(
2023
),
pp. 1-10
Persistent link: https://www.econbiz.de/10014372610
Saved in:
7
Brand competitiveness antecedents : the interaction effects of marketing and R&D expenditure
Koshksaray, Amir Abedini
;
Quach, Sara
;
Trinh, Giang
; …
- In:
Journal of retailing and consumer services
75
(
2023
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014373373
Saved in:
8
Is doing right all that matters in sustainability marketing? : the role of fit in sustainable marketing strategies
Gleim, Mark R.
;
McCullough, Heath
;
Sreen, Naman
;
Pant, …
- In:
Journal of retailing and consumer services
70
(
2023
),
pp. 1-9
Persistent link: https://www.econbiz.de/10014235389
Saved in:
9
Channel strategies for dual-channel firms to counter strategic consumers
He, Peng
;
He, Yong
;
Zhou, Li
- In:
Journal of retailing and consumer services
70
(
2023
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014240301
Saved in:
10
Are two reasons better than one? : how natural and ethical appeals influence consumer preferences for clean meat
Septianto, Felix
;
Sung, Billy
;
Doung, Chien
;
Conroy, Denise
- In:
Journal of retailing and consumer services
71
(
2023
),
pp. 1-9
Persistent link: https://www.econbiz.de/10014261181
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