Search Results - subject:"impulsive buying behavior"

Will social media celebrities drive me crazy? : exploring the effects of celebrity endorsement on impulsive buying behavior in social commerce

Shao, Zhucheng; Ho, Jessica Sze Yin; Tan, Garry Wei-Han; … - In: International journal of consumer studies 48 (2024) 3, pp. 1-22

Persistent link: https://www.econbiz.de/10014531757

COVID-19 outbreak: Consumer impulsive buying behavior towards personal safety and healthcare products

Habib, Muhammad Danish; Ashraf, Nadia - In: Pakistan Journal of Commerce and Social Sciences (PJCSS) 17 (2023) 3, pp. 535-557

buying behavior toward safety care products. The study findings significantly affect regulators, academics, and practitioners … threats, benefits, and costs. The study results supported that cognitive aspects were associated considerably with impulsive …

Persistent link: https://www.econbiz.de/10014439699

COVID-19 outbreak : consumer impulsive buying behavior towards personal safety and healthcare products

Habib, Muhammad Danish; Ashraf, Nadia - In: Pakistan journal of commerce and social sciences 17 (2023) 3, pp. 535-557

Persistent link: https://www.econbiz.de/10014438487

Online product returns : the role of perceived environmental efficacy and post-purchase entrepreneurial cognitive dissonance

Fernandez-Lores, S.; Crespo-Tejero, N.; … - In: Journal of business research : JBR 174 (2024), pp. 1-11

Persistent link: https://www.econbiz.de/10014549442

The role of blockchain technology in enhancing consumers' impulsive buying behavior

Shahzad, Khuram; Zafar, Abaid Ullah; Shahzad, Muhammad … - In: International journal of consumer studies 48 (2024) 6, pp. 1-13

Persistent link: https://www.econbiz.de/10015107959

The role of trait and emotion in cruise customers' impulsive buying behavior : an empirical study

Ahn, Jiseon; Kwon, Jookyung - In: Journal of strategic marketing 30 (2022) 3, pp. 320-333

Persistent link: https://www.econbiz.de/10013284058

Understanding the impact of online customers' shopping experience on online impulsive buying : a study on two leading e-commerce platforms

Gulfraz, Muhammad Bilal; Sufyan, Muhammad; Mustak, Mekhail - In: Journal of retailing and consumer services 68 (2022), pp. 1-12

Persistent link: https://www.econbiz.de/10013366249

NBA fan behavior : the effects of personality on NBA fandom and stickiness in pPurchasing related products

Wu, Yu-Tai; Wu, Yu-Feng; Cheng, Chih-Fu; Chen, Mei-Yen - In: Sport marketing quarterly : preferred journal of the … 31 (2022) 2, pp. 141-156

Persistent link: https://www.econbiz.de/10013346961

How social commerce characteristics influence consumers' online impulsive buying behavior in emerging markets

Phan Quyen Phu Thi; Vu Minh Ngo; Nguyen Cao Lien Phuoc - In: International journal of e-business research : an … 16 (2020) 3, pp. 74-88

Persistent link: https://www.econbiz.de/10012302668

Does self-esteem matter? : a framework depicting role of self-esteem between dispositional mindfulness and impulsive buying

Dhandra, Tavleen Kaur - In: Journal of retailing and consumer services 55 (2020), pp. 1-8

Persistent link: https://www.econbiz.de/10012269071