Homburg, Christian; Schyma (née Morguet), Theresa R.; … - In: Journal of the Academy of Marketing Science 52 (2023) 2, pp. 306-328
Team and individual incentives are ubiquitous in sales, but little is known about their impact on collaboration when … 540 salespeople reveals that individual incentives promote advice seeking but discourage advice giving, and team … need for additional advice is reduced, but when advice givers have diverse individual incentives, the advice is less …