This fundamental guide on programmatic advertising explains in detail how automated, data-driven advertising really works in practice and how the right adoption leads to a competitive advantage for advertisers, agencies and media. The new way of planning, steering and measuring marketing may...

In this paper, we study the problem of scheduling and dispatching vehicles in vehicle-based internal transport systems within warehouses and production facilities. We develop and use two rolling horizon policies to solve real-time vehicle scheduling problems. To solve static instances of...