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  • Search: subject:"marketing dynamics"
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Year of publication
Subject
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marketing dynamics 3 21st Century Marketing 1 2D models 1 Bayesian estimation 1 Beschwerdemanagement 1 Beziehungsmarketing 1 China 1 Cobb-Douglas function 1 Complaint management 1 Consumer Oriented Marketing Strategy 1 Customer satisfaction 1 Dienstleistungsqualität 1 Emerging Market 1 Emerging economies 1 Financial market 1 Finanzmarkt 1 India 1 Indian Marketing Dynamics 1 Indien 1 Kundenzufriedenheit 1 Lucas critique 1 Marketing 1 Marketing Deal 1 Marketing management 1 Marketingmanagement 1 Mobile communications 1 Mobile phone 1 Mobilkommunikation 1 Mobiltelefon 1 Relationship marketing 1 Schwellenländer 1 Service quality 1 Sovereign Marketing 1 VAR 1 adoption time 1 customer satisfaction 1 data richness 1 high tech products 1 high technology products 1 impulse response functions 1
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Online availability
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Undetermined 3
Type of publication
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Article 4
Type of publication (narrower categories)
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Article in journal 2 Aufsatz in Zeitschrift 2
Language
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English 2 Undetermined 2
Author
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Aggarwal, Anu G. 1 Ahmed, Gouher 1 Currim, Imran 1 Dekimpe, Marnik 1 Fang, Zheng 1 Garmabaki, Amir H.S. 1 Ghysels, Eric 1 Hanssens, Dominique 1 Jiang, Minghua 1 Kapur, P.K. 1 Luo, Xueming 1 Mizik, Natalie 1 Naik, Prasad 1 Pauwels, Koen 1 Tandon, Abhishek 1
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Published in...
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International Journal of Applied Management Science 1 Journal of service research : JSR 1 Marketing Letters 1 Theoretical economics letters 1
Source
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ECONIS (ZBW) 2 RePEc 2
Showing 1 - 4 of 4
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Sovereign marketing : a new strategy of marketing
Ahmed, Gouher - In: Theoretical economics letters 7 (2017) 5, pp. 1492-1504
Persistent link: https://www.econbiz.de/10011748849
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Multi-generational innovation diffusion modelling: a two dimensional approach
Kapur, P.K.; Aggarwal, Anu G.; Garmabaki, Amir H.S.; … - In: International Journal of Applied Management Science 7 (2015) 1, pp. 1-18
diffusion and price of the technology product. The proposed model helps in studying the marketing dynamics of the products which …
Persistent link: https://www.econbiz.de/10011207766
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Quantifying the dynamic effects of service recovery on customer satisfaction : evidence from Chinese mobile phone markets
Fang, Zheng; Luo, Xueming; Jiang, Minghua - In: Journal of service research : JSR 16 (2013) 3, pp. 341-355
Persistent link: https://www.econbiz.de/10009782132
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Modeling Marketing Dynamics by Time Series Econometrics
Pauwels, Koen; Currim, Imran; Dekimpe, Marnik; … - In: Marketing Letters 15 (2004) 4, pp. 167-183
fruitful areas for future research. This discussion is based on the First Annual Conference on ‘Modeling Marketing Dynamics by …
Persistent link: https://www.econbiz.de/10005716532
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