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Search: subject:"multichannel retailing"
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Subject
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Einzelhandel
51
Retail trade
51
Distribution channel
50
Vertriebsweg
50
E-commerce
33
Online retailing
33
Online-Handel
33
Electronic Commerce
32
Multichannel retailing
32
Consumer behaviour
28
Konsumentenverhalten
28
multichannel retailing
23
Beziehungsmarketing
15
Relationship marketing
15
Internet
7
Internet marketing
7
Online-Marketing
7
Marketing management
6
Marketingmanagement
6
Preismanagement
5
Pricing strategy
5
Brand management
4
Customer satisfaction
4
Einzelhandelspreis
4
Food retailing
4
Food trade
4
Kundenzufriedenheit
4
Lebensmitteleinzelhandel
4
Lebensmittelhandel
4
Markenführung
4
Mobile Business
4
Mobile business
4
Multichannel Retailing
4
Offline loyalty
4
Online loyalty
4
Retail price
4
Brand
3
Brand image
3
Competition
3
Direct marketing
3
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Online availability
All
Undetermined
42
Free
4
Type of publication
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Article
57
Book / Working Paper
2
Type of publication (narrower categories)
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Article in journal
50
Aufsatz in Zeitschrift
50
research-article
3
Aufsatz im Buch
2
Book section
2
Arbeitspapier
1
Graue Literatur
1
Non-commercial literature
1
Working Paper
1
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Language
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English
56
Undetermined
3
Author
All
Cebollada, Javier
3
Schramm-Klein, Hanna
3
Arce-Urriza, Marta
2
Avery, Jill
2
Breugelmans, Els
2
Campo, Katia
2
Caravella, Mary
2
Emrich, Oliver
2
Frasquet Deltoro, Marta
2
Frasquet, Marta
2
Lamey, Lien
2
Melis, Kristina
2
Miquel, Maria-José
2
Mollá Descals, Alejandro
2
Ruiz-Molina, Maria Eugenia
2
Steenburgh, Thomas J.
2
Steinmann, Sascha
2
Wagner, Gerhard
2
Çengel, Özgür
2
Abhishek, Vibhanshu
1
Agnihotri, Arpita
1
Ahmed, Waqas
1
Akter, Shahriar
1
Ba, Sulin
1
Barnes, Donald C.
1
Barratt, Mark
1
Benedicktus, Ray L.
1
Bezes, Christophe
1
Bezic, Heri
1
Bilgicer, Tolga
1
Bodlaj, Mateja
1
Brady, Michael K.
1
Bulla, Ingo
1
Bulla, Jan
1
Cai, Yuanfeng
1
Cao, Lanlan
1
Cao, Wenbin
1
Chang, Meijing
1
Choi, Jeonghye
1
Chou, Yen-Chun
1
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Institution
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Harvard Business School, Harvard University
1
Published in...
All
Journal of retailing
8
Journal of retailing and consumer services
4
International Journal of Retail & Distribution Management
3
Journal of business research : JBR
3
Journal of marketing channels : ... distribution systems, strategy, and management
3
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
2
International journal of electronic commerce : IJEC
2
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
2
International journal of retail & distribution management
2
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
2
Journal of marketing
2
Management science : journal of the Institute for Operations Research and the Management Sciences
2
Managing customer experiences in an omnichannel world : melody of online and offline environments in the customer journey
2
The international review of retail, distribution and consumer research
2
Asia-Pacific journal of management research and innovation
1
Business Logistics in Modern Management
1
Electronic commerce research
1
European retail research
1
HKIMR working paper
1
Harvard Business School Working Papers
1
Information systems and e-business management : ISeB
1
International journal of production research
1
International journal of retail and distribution management
1
Journal of business logistics : JBL
1
Journal of organizational computing and electronic commerce
1
Journal of service research : JSR
1
Journal of strategic marketing
1
Journal of the Academy of Marketing Science
1
Journal of the Operational Research Society
1
Marketing : ZFP ; journal of research and management
1
Marketing Science
1
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
1
The journal of applied business research
1
The journal of personal selling & sales management : JPSSM
1
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ECONIS (ZBW)
53
RePEc
3
Other ZBW resources
3
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1
Direct mail to prospects and email to current customers? : modeling and field-testing multichannel marketing
Valenti, Albert
;
Srinivasan, Shuba
;
Yildirim, Gokhan
; …
- In:
Journal of the Academy of Marketing Science
52
(
2024
)
3
,
pp. 815-834
Persistent link: https://www.econbiz.de/10015047983
Saved in:
2
Combined effect of the multichannel retailer's price self-matching strategy and channel role
Wei, Jie
;
Chang, Meijing
- In:
Journal of the Operational Research Society
74
(
2023
)
1
,
pp. 143-156
Persistent link: https://www.econbiz.de/10014231676
Saved in:
3
Webrooming as the new retail experience : a smart-shopping perspective
Wu, ZiQiang
;
Eugene Cheng-xi Aw
;
Chuah, Stephanie Hui-wen
- In:
International journal of retail and distribution management
51
(
2023
)
6
,
pp. 736-754
Persistent link: https://www.econbiz.de/10014281101
Saved in:
4
The impact of reverse logistics process coordination on third party relationship quality : a moderated mediation model for multichannel retailers in the fashion industry
Haq, Mahin
;
Moazzam, Muhammad
;
Khan, Abdul Salam
; …
- In:
Journal of retailing and consumer services
73
(
2023
),
pp. 1-14
Persistent link: https://www.econbiz.de/10014303379
Saved in:
5
Risk and return of online channel adoption in the banking industry
He, Dongwei
;
Ho, Chun-Yo
;
Xu, Li
-
2020
Persistent link: https://www.econbiz.de/10012203644
Saved in:
6
Mapping consumer's cross-device usage for online search : mobile- vs. PC-based search in the purchase decision process
Han, Sangman
;
Han, Jin K.
;
Im, Il
;
Jung, Sung In
;
Lee, …
- In:
Journal of business research : JBR
142
(
2022
),
pp. 387-399
Persistent link: https://www.econbiz.de/10013168306
Saved in:
7
Multichannel presence, boon or curse? : a comparison in price, loyalty, regret, and disappointment
Mookherjee, Satadruta
;
Lee, Jennifer J.
;
Sung, Billy
- In:
Journal of business research : JBR
132
(
2021
),
pp. 429-440
Persistent link: https://www.econbiz.de/10012581699
Saved in:
8
What omnichannel really means?
Akter, Shahriar
;
Hossain, Tasnim M. Taufique
;
Strong, …
- In:
Journal of strategic marketing
29
(
2021
)
7
,
pp. 567-573
Persistent link: https://www.econbiz.de/10012608878
Saved in:
9
Going online for groceries : drivers of category-level share of wallet expansion
Campo, Katia
;
Lamey, Lien
;
Breugelmans, Els
;
Melis, Kristina
- In:
Journal of retailing
97
(
2021
)
2
,
pp. 154-172
Persistent link: https://www.econbiz.de/10012648983
Saved in:
10
Channel-level resource allocation decision in
multichannel
retailing
: a U.S. multichannel company application
Salmani, Yasamin
;
Partovi, Fariborz Y.
- In:
Journal of retailing and consumer services
63
(
2021
),
pp. 1-12
Persistent link: https://www.econbiz.de/10012665836
Saved in:
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