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  • Search: subject:"multicultural engagement"
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Year of publication
Subject
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Consumer behaviour 2 Cross-cultural management 2 Cross-cultural relations 2 Cultural identity 2 Interkulturelle Beziehungen 2 Interkulturelles Management 2 Konsumentenverhalten 2 Kulturelle Identität 2 Multicultural engagement 2 2015 AFC Asian Cup 1 Arabische Golf-Staaten 1 Asia 1 Asien 1 Auslandsinvestition 1 Big event 1 Culture 1 Event marketing 1 Event tourism 1 Event-Marketing 1 Foreign investment 1 GCC countries 1 Großveranstaltung 1 Gulf countries 1 Impact assessment 1 Lebensqualität 1 Legacy 1 Leveraging 1 Market research 1 Marketing 1 Marketing theory 1 Marketingtheorie 1 Marktforschung 1 Multicultural marketplace well-being 1 Multicultural society 1 Multikulturelle Gesellschaft 1 Quality of life 1 Satisfaction 1 Sport event 1 Sportveranstaltung 1 Tourism industry 1
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Online availability
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Undetermined 3
Type of publication
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Article 3
Type of publication (narrower categories)
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Article in journal 3 Aufsatz in Zeitschrift 3
Language
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English 3
Author
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Best, Susy F. 1 Brown, Michael 1 Cross, Samantha N. N. 1 Demangeot, Catherine 1 Elsharnouby, Tamer H. 1 Emontspool, Julie 1 Fairley, Sheranne 1 Galalae, Cristina 1 Grier, Sonya A. 1 Kipnis, Eva 1 Lovegrove, Hannah 1 Maher, Amro A. 1 Pullig, Chris 1 Rosenbaum, Mark S. 1
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Published in...
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International journal of consumer studies 1 Journal of business research : JBR 1 Sport management review 1
Source
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ECONIS (ZBW) 3
Showing 1 - 3 of 3
Cover Image
Local consumer well-being in a multicultural marketplace : from conflict to engagement
Elsharnouby, Tamer H.; Maher, Amro A. - In: International journal of consumer studies 47 (2023) 4, pp. 1397-1415
Persistent link: https://www.econbiz.de/10014325990
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Cover Image
Constructing a bridge to multicultural marketplace well-being : a consumer-centered framework for marketer action
Demangeot, Catherine; Kipnis, Eva; Pullig, Chris; … - In: Journal of business research : JBR 100 (2019), pp. 339-353
Persistent link: https://www.econbiz.de/10012023811
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Cover Image
Leveraging events to ensure enduring benefits : the legacy strategy of the 2015 AFC Asian Cup
Fairley, Sheranne; Lovegrove, Hannah; Brown, Michael - In: Sport management review 19 (2016) 4, pp. 466-474
Persistent link: https://www.econbiz.de/10011566690
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