Nhat Bach Ho; Vo Van Dut - In: Thailand and the world economy 43 (2025) 3, pp. 63-89
The objective of the research is to examine the effects of product attributes on consumers' willingness to pay (WTP) for organic oranges in the Mekong Delta and estimate the consumers' WTP for each attribute. The study used survey data from 413 households in the Mekong Delta from March 2022 to...