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A generalized framework for moral dilemmas involving autonomous vehicles : a commentary on Gill
Novak, Thomas P.
- In:
Journal of consumer research : JCR ; an …
47
(
2020
)
2
,
pp. 292-300
Persistent link: https://www.econbiz.de/10012315521
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Relationship journeys in the internet of things : a new framework for understanding interactions between consumers and smart objects
Novak, Thomas P.
;
Hoffman, Donna L.
- In:
Journal of the Academy of Marketing Science
47
(
2019
)
2
,
pp. 216-237
Persistent link: https://www.econbiz.de/10012022565
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