//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Academic Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject:"package shape"
Narrow search
Narrow search
Year of publication
From:
To:
Subject
All
Consumer behaviour
4
Konsumentenverhalten
4
Package shape
4
Packaging
3
Verpackung
3
Brand image
2
Brand management
2
Estimation theory
2
Markenführung
2
Markenimage
2
Schätztheorie
2
Visual branding
2
package shape
2
Betriebsgröße
1
Beverage
1
Beverage evaluation
1
Beverage presentation
1
Brand
1
Brand categorization
1
Brand status
1
Calorie estimation
1
Congruence effect
1
Eating habit
1
Ernährungsverhalten
1
Estimation
1
Extrinsic cues
1
Firm size
1
Gender
1
Geschlecht
1
Getränk
1
Inference
1
Lay theory
1
Markenartikel
1
Perception
1
Product preference
1
Schätzung
1
Social status
1
Sozialer Status
1
Taste perceptions
1
Volume estimation
1
more ...
less ...
Online availability
All
Undetermined
5
Type of publication
All
Article
6
Type of publication (narrower categories)
All
Article in journal
6
Aufsatz in Zeitschrift
6
Language
All
English
6
Author
All
Pang, Jun
2
Boya, Ünal Ö.
1
Chen, Huan
1
Ding, Ying
1
Garber, Lawrence L.
1
Hyatt, Eva M.
1
Koo, Jieun
1
Koo, Minkyung
1
Lefebvre, Sarah
1
Orlowski, Marissa
1
Patrick, Vanessa M.
1
Raghubir, Priya
1
Suk, Kwanho
1
Yan, Dengfeng
1
Yang, Lu
1
more ...
less ...
Published in...
All
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
2
International journal of hospitality management
1
International journal of management practice : IJMP
1
Journal of marketing research
1
Journal of retailing
1
Source
All
ECONIS (ZBW)
6
Showing
1
-
6
of
6
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
The stability effect for weight judgments
Yang, Lu
;
Yan, Dengfeng
;
Raghubir, Priya
- In:
Journal of marketing research
63
(
2026
)
1
,
pp. 71-84
Persistent link: https://www.econbiz.de/10015597078
Saved in:
2
Blending
package
shape
with the gender dimension of brand image : how and why?
Pang, Jun
;
Ding, Ying
- In:
International journal of research in marketing : IJRM ; …
38
(
2021
)
1
,
pp. 216-231
Persistent link: https://www.econbiz.de/10012506526
Saved in:
3
Shape matters :
package
shape
informs brand status categorization and brand choice
Chen, Huan
;
Pang, Jun
;
Koo, Minkyung
;
Patrick, Vanessa M.
- In:
Journal of retailing
96
(
2020
)
2
,
pp. 266-281
Persistent link: https://www.econbiz.de/10012295831
Saved in:
4
Can, cup, or bottle? : the influence of beverage vessel on taste and willingness to pay
Lefebvre, Sarah
;
Orlowski, Marissa
- In:
International journal of hospitality management
76
(
2019
)
1
,
pp. 194-205
Persistent link: https://www.econbiz.de/10011981985
Saved in:
5
The effect of
package
shape
on calorie estimation
Koo, Jieun
;
Suk, Kwanho
- In:
International journal of research in marketing : IJRM ; …
33
(
2016
)
4
,
pp. 856-867
Persistent link: https://www.econbiz.de/10011634086
Saved in:
6
The perceived size of packages of complex vs. simple shape depends upon the number of packages presented
Garber, Lawrence L.
;
Hyatt, Eva M.
;
Boya, Ünal Ö.
- In:
International journal of management practice : IJMP
7
(
2014
)
2
,
pp. 144-159
Persistent link: https://www.econbiz.de/10010402798
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
FAQ-Assistent (beta)
×
Loading...
//-->