Ciunova-Suleska, Assist. Prof. Ph.D Anita - In: Revista Tinerilor Economisti (The Young Economists Journal) 1 (2009) 12, pp. 97-104
The aim of this paper is to present the perceived position of the beer brands (domestic and foreign) on the Macedonian … knowledge about the perceived position that product holds is crucial for the company because it is very important the perceived … position to be identical with the desired position, otherwise (if the perceived position is worse than the planned) the company …