paper is to identify the endogenous and exogenous factors that affect the decision to purchase land in Italy between 2013 … of a successor or young farmer are endogenous factors that positively influence the purchase decision. The ratio of … affect the purchase decision. Exogenous factors related to the cost of capital and inflation rate affect the purchase of land …

, we conducted a study to explore the effect of greenwashing perception on green purchase intention in the touristic … that previous touristic accommodation experience moderates the relationship between green trust and green purchase …

This paper provides a systematic analysis of peoples’ decision to purchase the Deutschlandticket, identifying primary … boost ownership of the Deutschlandticket, as the impact of irregularities on the purchase decision is small and limited to …

The paper presents how the marketing mix elements influence the customers' purchase intention in the context of Garnier … profitable marketing strategies and motivate customers to purchase a product. A sample of 230 respondents was included in a … only the product element of marketing mix had significant effect on purchase intention. Regarding the moderating effect of …

This paper examines the determinants of electric vehicle (EV) purchase willingness in Jeju Island, a leading carbon … purchase willingness, while environmental perception does not have a significant effect. Additionally, younger, male, well …

Fast fashion deliberately targets young consumers' purchase impulse tendencies. It is based on a poor … examines whether reflection tasks can reduce young consumers' (aged 18-34) purchase impulses and if environmental … significantly lower purchase desire and purchase likelihood compared to the control group, with no significant difference between …

equation modelling, we conduct a thorough survey to investigate the roles of shaping purchase behaviors within the context of … purchase intentions, price sensitivity and perceived value play a crucial role in shaping consumer choices. From a theoretical … understanding of sustainable purchase behavior. From a managerial perspective, the results provide actionable insights for …

the Impact of AI-powered Instagram influencer attributes on consumers’ purchase intentions by integrating the Social Media … Brand Awareness and Trust in Branded Posts, which in turn affect Purchase Intention (PI). This study will benefit brands …