Search Results - subject:"purchase intentions"

Did you mean: subject:"purchase intention" (3,907 results)

Consumer Ethnocentrism and Purchase Intentions in Native Latin American Consumers

Aguilar-Rodríguez, Iliana E.; Arias-Bolzmann, Leopoldo G. - In: European research on management and business economics 31 (2025) 1, pp. 1-13

Ethnocentrism (SET), and their impact on Purchase Intentions (PIN), with gender as a moderating variable. Data from 372 Latin …

Persistent link: https://www.econbiz.de/10015410563

Role of greenwashing in influencing brand attitude and consumption : identifying sustainable business strategies

Ur Rehman, Anis; Kumar, Sushant; Alghafes, Rsha; … - In: Business strategy and the environment 34 (2025) 6, pp. 6686-6703

Persistent link: https://www.econbiz.de/10015459878

Addressing the drivers and concerns towards agri-food strategy : prioritizing environmental management business models

Appolloni, Andrea; Chakraborty, Debarun - In: Business strategy and the environment 34 (2025) 6, pp. 7161-7179

Persistent link: https://www.econbiz.de/10015459992

The role of religiosity and cultural values on green cosmetics purchase intention : an empirical investigation

Kasri, Rahmatina Awaliah; Rosadi, Bianca Jasmine … - In: International journal of Islamic marketing and branding 6 (2025) 3, pp. 219-240

Persistent link: https://www.econbiz.de/10015467014

Exploring Digital Nudges in Green Purchase Intentions: The Influence of Green Claims and Social Norms

Boonpanya, Ornicha - 2024

aims to investigate how digital nudges with informational provisions influence green purchase intentions. …

Persistent link: https://www.econbiz.de/10015057370

Optimizing digital menus for enhanced purchase intentions: insights from India’s restaurant industry in the post-COVID-19 era

Gopal, Shilpa; Gil, Mathew Thomas; Salian, Beulyn Cydel; … - In: Cogent Business & Management 11 (2024) 1, pp. 1-25

) on purchase intentions. This research aims to fill gaps in understanding how digital menu features shape consumer … purchase intentions by integrating the Stimulus-Organism-Response (SOR) model, the Technology Acceptance Model (TAM), and the … MVA significantly boosts food desire, which directly enhances purchase intentions. MI influences purchase intentions by …

Persistent link: https://www.econbiz.de/10015456632

Effect of facial presence in user-generated photos on intention to purchase restaurant foods: an experimental study from vietnam

Tuyet, Tran Thi; Huyen, Vu Thi Thu; Nguyen, Viet Thai - In: Cogent Business & Management 11 (2024) 1, pp. 1-16

As online activities related to purchasing restaurant foods have become more common, user-generated photos (UGPs), including a customer’s face, have emerged as crucial sources of information because they offer a better visual cue and create a higher level of trust, subsequently increasing...

Persistent link: https://www.econbiz.de/10015456875

The effect of country image, brand image, and warranty knowledge on car purchase intentions: a comparison of use situations

Nugraha, Albert Kriestian Novi Adhi; Krista, Cara Edo; … - In: Cogent Business & Management 11 (2024) 1, pp. 1-16

examines the effects of these three variables on the purchase intentions of a car as a high-involvement product with high … purchase intentions in two different consumption situations: personal and business. The current study applies a quantitative … significant effects of country image and brand image on purchase intentions in personal and business settings. Further tests …

Persistent link: https://www.econbiz.de/10015456938

Unveiling the psychological mechanisms behind sports celebrity social media endorsements

El-Shihy, Dina - In: Cogent Business & Management 11 (2024) 1, pp. 1-19

is the first to investigate the influence of sports celebrities’ personalities as social media endorsers on the purchase … intentions of millennial individuals in Egypt, with a particular focus on the mediating role of perceived quality. The findings …

Persistent link: https://www.econbiz.de/10015457030

The importance of environmental concern, trust and convenience in consumers’ purchase intentions of organic foods in a developing country

Falah, Khaled Al; Sughayir, Abdulrahman Al; Albarq, Abbas N. - In: Cogent Business & Management 11 (2024) 1, pp. 1-14

The article aims to identify the important drivers of organic food purchase intention. A Cross-sectional study of 533 Saudi consumers’ purchase decisions about organic foods. Participants (222 female and 311 male) with access to organic food were obtained through non-probabilistic convenience...

Persistent link: https://www.econbiz.de/10015457388