Search Results - subject:"regression analysis" - EconBiz

Optimization of media strategy via marketing mix modeling in retailing

Fareniuk, Yana; Chornous, Galyna - In: Mokslo darbai / Vilniaus Universitetas 102 (2023) 1, pp. 6-25

The paper describes the marketing mix modeling results for companies in nonfood retailing. The main objectives of the research are to demonstrate the viable way of making effective recommendations for optimizing the media strategy by modeling offline and online traffic to the stores based on...

Persistent link: https://www.econbiz.de/10014287537

A hybrid machine learning approach to hotel sales rank prediction

Srivastava, Praveen Ranjan; Eachempati, Prajwal; … - In: Journal of the Operational Research Society 74 (2023) 6, pp. 1407-1423

Persistent link: https://www.econbiz.de/10014335387

Investigation of the relationship between the unemployment rate and the inflation rate of Pakistan

Ghoto, Abbas Ali; Mir Ghulam Hyder Talpur; Kamboh, … - In: Iranian economic review : journal of University of Tehran 27 (2023) 4, pp. 1307-1325

Persistent link: https://www.econbiz.de/10015401083

Measuring gender disparity in the structure of educational attainment in Asia based on grouped data

Akita, Takahiro - 2025

Persistent link: https://www.econbiz.de/10015190621

Marketing inputs and outcome heterogeneity : using a quantile regression framework in the entertainment industry

Burmester-Hofmann, Alexa Bettina; Clement, Michel; … - In: Journal of the Academy of Marketing Science 53 (2025) 1, pp. 232-254

Persistent link: https://www.econbiz.de/10015193001

Dealing with regression models' endogeneity by means of an adjusted estimator for the Gaussian copula approach

Liengaard, Benjamin Dybro; Becker, Jan-Michael; … - In: Journal of the Academy of Marketing Science 53 (2025) 1, pp. 279-299

Persistent link: https://www.econbiz.de/10015193008

Introducing shrinkage in heavy-tailed state space models to predict equity excess returns

Huber, Florian; Kastner, Gregor; Pfarrhofer, Michael - In: Empirical economics : a quarterly journal of the … 68 (2025) 2, pp. 535-553

Persistent link: https://www.econbiz.de/10015193830

Expected shortfall regression for high-dimensional additive models

Honda, Toshio; Peng, Po-Hsiang - 2025

Persistent link: https://www.econbiz.de/10015196326

Uncovering the risk-return trade-off through ridge regressions

Alemany, Nuria; Aragó, Vicent; Salvador, Enrique - In: Finance research letters 71 (2025), pp. 1-13

Persistent link: https://www.econbiz.de/10015197449

Extreme weather in Europe : determinants and economic impact

Chauvet, Marcelle; Morana, Claudio; Silva, Murilo - 2025

Persistent link: https://www.econbiz.de/10015175408

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