Taheri, Babak; Coelho, Filipe J.; Sousa, Carlos M.P.; … - In: International Journal of Contemporary Hospitality Management 29 (2017) 12, pp. 3063-3081
partial least squares estimation. Findings It is found that mood clarity relates directly with customer relational value; mood … customer economic and relational value. Research limitations/implications This is a cross-sectional study limited only to … regulation, participation, economic value and relational value, as it is first attempted in the hospitality studies. …