Murthy, Nagesh N.; Challagalla, Goutam N.; Vincent, … - In: Management Science 54 (2008) 2, pp. 384-399
of simulation-based training (henceforth, simulation training) as a behavior modeling technique vis-à-vis role … centers at two Fortune 50 firms and examine on-job performance metrics to evaluate the effectiveness of simulation training …'s learning and technology orientation, age, education, and call center experience, results show that simulation training …