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~person:"Tuten, Tracy L."
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Internet marketing
14
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9
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Tuten, Tracy L.
Kreutzer, Ralf T.
50
Dwivedi, Yogesh Kumar
43
Whinston, Andrew B.
41
Goldfarb, Avi
39
Qiu, Liangfei
37
Skiera, Bernd
36
Kuchler, Theresa
35
Stroebel, Johannes
35
Ghose, Anindya
33
Law, Chun Hung Roberts
32
Füller, Johann
30
Tucker, Catherine
30
Bailey, Michael
29
Stephen, Andrew T.
28
Tan, Yong
28
Hajli, Nick
27
Kollmann, Tobias
27
Wirtz, Bernd W.
27
Ozuem, Wilson
26
Kumar, Subodha
25
Martínez-López, Francisco J.
25
Pitt, Leyland F.
25
Rita, Paulo
25
Gu, Bin
24
Stieglitz, Stefan
24
Asongu, Simplice
23
Bauer, Hans H.
23
Gretzel, Ulrike
23
Harrigan, Paul
23
Ruyter, Ko de
23
Sabatini, Fabio
23
Saxton, Gregory D.
23
Wilbur, Kenneth C.
23
Loureiro, Sandra Maria Correia
22
Vrontis, Demetris
22
Budzinski, Oliver
21
Filieri, Raffaele
21
Flavián Blanco, Carlos
21
Jerath, Kinshuk
21
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21
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1
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1
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1
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ECONIS (ZBW)
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1
Social
media
marketing
Tuten, Tracy L.
-
2024
-
5th edition
Persistent link: https://www.econbiz.de/10014461324
Saved in:
2
The SAGE handbook of
social
media
marketing
Hanlon, Annmarie
(
ed.
);
Tuten, Tracy L.
(
ed.
)
-
2022
Persistent link: https://www.econbiz.de/10013357362
Saved in:
3
Principles of marketing for a digital age
Tuten, Tracy L.
-
2024
-
2nd edition
Persistent link: https://www.econbiz.de/10013540770
Saved in:
4
Social
media
marketing
Tuten, Tracy L.
;
Solomon, Michael R.
-
2018
-
3rd edition
Persistent link: https://www.econbiz.de/10011776197
Saved in:
5
The SAGE handbook of digital marketing
Hanlon, Annmarie
(
ed.
);
Tuten, Tracy L.
(
ed.
)
-
2022
Persistent link: https://www.econbiz.de/10013350348
Saved in:
6
Advancing our understanding of the theory and practice of
social
media
marketing : introduction to the special issue
Tuten, Tracy L.
;
Mintu-Wimsatt, Alma
- In:
Journal of marketing theory and practice
26
(
2018
)
1/2
,
pp. 1-3
Persistent link: https://www.econbiz.de/10011884464
Saved in:
7
Social
media
marketing
Tuten, Tracy L.
-
2021
-
4th edition
Persistent link: https://www.econbiz.de/10012296046
Saved in:
8
Integrating metrics across the marketing curriculum : the digital and
social
media
opportunity
Spiller, Lisa D.
;
Tuten, Tracy L.
- In:
Journal of marketing education : JME
37
(
2015
)
2
,
pp. 114-126
Persistent link: https://www.econbiz.de/10011336516
Saved in:
9
Social
media
marketing
Tuten, Tracy L.
;
Solomon, Michael R.
-
2013
Persistent link: https://www.econbiz.de/10009513689
Saved in:
10
Advertising 2.0 :
social
media
marketing in a Web 2.0 world
Tuten, Tracy L.
-
2008
-
1. publ.
Persistent link: https://www.econbiz.de/10003685381
Saved in:
1
2
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