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  • Search: subject:"subscription models"
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Year of publication
Subject
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subscription models 4 Internet marketing 2 Online-Marketing 2 Subscription models 2 Theorie 2 Theory 2 Acquisition models 1 Advertising 1 Artificial Intelligence 1 Artificial intelligence 1 Automotive industry 1 Bullwhip effect 1 Bullwhip-Effekt 1 Communication media 1 Community colleges 1 Consumer behaviour 1 Cost analysis 1 Customer value 1 Digital goods 1 Digital media 1 Digitale Güter 1 Digitale Medien 1 Digitalisierung 1 Digitization 1 E-commerce 1 Einzelhandel 1 Electronic Commerce 1 Electronic publishing 1 Elektronische Publikation 1 Food retailing 1 Inventory model 1 Kfz-Industrie 1 Kommunikationsmedien 1 Konsumentenverhalten 1 Kundenwert 1 Künstliche Intelligenz 1 Lagerhaltungsmodell 1 Lagermanagement 1 Lebensmitteleinzelhandel 1 Lieferkette 1
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Online availability
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Undetermined 6
Type of publication
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Article 6
Type of publication (narrower categories)
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Article in journal 5 Aufsatz in Zeitschrift 5 research-article 1
Language
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English 6
Author
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Amorim, Pedro 1 Anderson, Christopher 1 Chae, Inyoung 1 Chen, Shi 1 Franks, Judy U. 1 Ha, Jihyeon 1 Jiang, Jiang 1 LaMagna, Michael 1 Lei, Junfei 1 Malthouse, Edward C. 1 Maslowska, Ewa 1 Moinzadeh, Kamran 1 Pinto, Catarina 1 Rodgers, Andrea 1 Schweidel, David A. 1 Swenson Danowitz, Erica 1 Wagner, Laura 1 Zhou, Yayu 1
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Published in...
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Collection and Curation 1 European journal of operational research : EJOR 1 International journal of advertising : the review of marketing communications 1 Journal of revenue and pricing management 1 Marketing science 1 Production and operations management : the flagship research journal of the Production and Operations Management Society 1
Source
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ECONIS (ZBW) 5 Other ZBW resources 1
Showing 1 - 6 of 6
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Managing advertising and subscription fees to maximize lifetime value
Malthouse, Edward C.; Franks, Judy U.; Maslowska, Ewa; … - In: International journal of advertising : the review of … 44 (2025) 4, pp. 674-695
Persistent link: https://www.econbiz.de/10015531725
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Optimization of travel subscription use
Jiang, Jiang; Anderson, Christopher - In: Journal of revenue and pricing management 23 (2024) 4, pp. 283-294
Persistent link: https://www.econbiz.de/10015048883
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Paywall suspensions and digital news subscriptions
Chae, Inyoung; Ha, Jihyeon; Schweidel, David A. - In: Marketing science 42 (2023) 4, pp. 729-745
Persistent link: https://www.econbiz.de/10014317640
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Inventory and supply chain management with auto-delivery subscription
Chen, Shi; Lei, Junfei; Moinzadeh, Kamran - In: Production and operations management : the flagship … 32 (2023) 12, pp. 4068-4087
Persistent link: https://www.econbiz.de/10014441487
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On the value of subscription models for online grocery retail
Wagner, Laura; Pinto, Catarina; Amorim, Pedro - In: European journal of operational research : EJOR 294 (2021) 3, pp. 874-894
Persistent link: https://www.econbiz.de/10012591537
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Competing eBook acquisition models: which model best serves a community college library?
LaMagna, Michael; Swenson Danowitz, Erica; Rodgers, Andrea - In: Collection and Curation 39 (2020) 2, pp. 33-40
Purpose Academic libraries continue to invest in eBooks to ensure access to content in various formats. This paper aims to examine eBook acquisition models, including patron-driven acquisitions, one-time purchases, focused collection subscriptions or large-scale subscriptions, to better...
Persistent link: https://www.econbiz.de/10014691417
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