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Year of publication
Subject
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teamwork/projects/issues 7 Betriebswirtschaftsstudium 5 Graduate business education 5 Students 5 Studierende 5 learning approaches and issues 4 marketing education issues 4 Curriculum 3 E-Learning 3 E-learning 3 Higher education institution 3 Hochschule 3 Lehrplan 3 Marketing 3 experiential learning techniques 3 innovative teaching methods 3 Didactics 2 Didaktik 2 Einzelhandel 2 Experiment 2 Learning 2 Learning method 2 Lernen 2 Lernmethode 2 Retail trade 2 client-based projects 2 retailing 2 Berufsbildung 1 Business ethics 1 Corporate Social Responsibility 1 Corporate social responsibility 1 Handelsmanagement 1 Knowledge management 1 Knowledge transfer 1 LMS 1 Millennial students 1 Motivation 1 Occupational qualification 1 Qualifikation 1 Retail management 1
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Online availability
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Undetermined 6
Type of publication
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Article 7
Type of publication (narrower categories)
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Article in journal 7 Aufsatz in Zeitschrift 7
Language
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English 7
Author
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Atanasova, Christina 1 Beitelspacher, Lauren Skinner 1 Cummins, Shannon 1 Grewal, Dhruv 1 Johnson, Jeff S. 1 Johnson, Michael R. 1 Levy, Michael 1 Motyka, Scott 1 Pitt, Leyland F. 1 Rocco, Richard A. 1 Rodgers, Vikki L. 1 Ross, Spencer M. 1 Treen, Emily 1 Whalen, D. Joel 1 Young, Mark R. 1
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Journal of marketing education : JME 7
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ECONIS (ZBW) 7
Showing 1 - 7 of 7
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The impact of live cases on student skill development in marketing courses
Cummins, Shannon; Johnson, Jeff S. - In: Journal of marketing education : JME 45 (2023) 1, pp. 55-69
Persistent link: https://www.econbiz.de/10014246068
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Slack it to me : complementing LMS with student-centric communications for the millennial/post-millennial student
Ross, Spencer M. - In: Journal of marketing education : JME 41 (2019) 2, pp. 91-108
Persistent link: https://www.econbiz.de/10012113892
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Integrating corporate social responsibility awareness into a retail management course
Beitelspacher, Lauren Skinner; Rodgers, Vikki L. - In: Journal of marketing education : JME 40 (2018) 1, pp. 66-75
Persistent link: https://www.econbiz.de/10011868418
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The evolution and future of retailing and retailing education
Grewal, Dhruv; Motyka, Scott; Levy, Michael - In: Journal of marketing education : JME 40 (2018) 1, pp. 85-93
Persistent link: https://www.econbiz.de/10011868434
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Knowledge acquisition and readiness assurance testing : the connected notes intervention
Young, Mark R. - In: Journal of marketing education : JME 38 (2016) 3, pp. 145-156
Persistent link: https://www.econbiz.de/10011665000
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Evidence from a large sample on the effects of group size and decision-making time on performance in a marketing simulation game
Treen, Emily; Atanasova, Christina; Pitt, Leyland F.; … - In: Journal of marketing education : JME 38 (2016) 2, pp. 130-137
Persistent link: https://www.econbiz.de/10011537317
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Teaching yes, and ... improv in sales classes : enhancing student adaptive selling skills, sales performance, and teaching evaluations
Rocco, Richard A.; Whalen, D. Joel - In: Journal of marketing education : JME 36 (2014) 2, pp. 197-208
Persistent link: https://www.econbiz.de/10010393235
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