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  • Search: subject:"territory brand and image"
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information and communication policy of the government 1 marketing of a territory 1 religious tourism 1 territory brand and image 1
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Pikuliova, O. 1
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Public administration issues 1
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Support of religious tourism as a practical tool of place branding (on the example of Leningrad region)
Pikuliova, O. - In: Public administration issues (2012) 4, pp. 194-205
Territory branding has been widely spread recently and attracted attention numerous researchers who want to look insight its content composition, methodology and practice of its system usage. The purpose of this article is to show opportunities for religious tourism, to build the brand in the...
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