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~isPartOf:"International Review on Public and Nonprofit Marketing"
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Image
transference
from product branding to place branding: The case study of Marinha Grande Mglass
Zevedo, António
- In:
International Review on Public and Nonprofit Marketing
1
(
2004
)
2
,
pp. 101-111
Persistent link: https://www.econbiz.de/10008552343
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