Search Results - subject:"value cocreation"

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Social media in marketing research : theoretical bases, methodological aspects, and thematic focus

Li, Fangfang; Larimo, Jorma; Leonidou, Leonidas C. - In: Psychology & marketing 40 (2023) 1, pp. 124-145

Persistent link: https://www.econbiz.de/10013465216

Nexus between digital tourism "hackathon", value co-creation, reward-based crowdfunding and destination competitiveness in post-pandemic tourism

Zaman, Umer - In: Pakistan journal of commerce and social sciences 17 (2023) 4, pp. 793-825

digital tourism hackathon, reward-based crowdfunding and value co-creation on destination competitiveness through an online … -SEM), the present study provides ground-breaking evidence that tourism value co-creation positively mediates the effects …

Persistent link: https://www.econbiz.de/10014482867

Medida de la influencia de una propuesta de valor sustentable en empresas de retail : caso: "multitiendas" de la Región de Coquimbo - Chile

Cabana Villca, Segundo Ricardo; Aguilera Zambra, … - In: Revista de métodos cuantitativos para la economía y … 36 (2023), pp. 1-29

study variables: sustainable value proposition (socio-environmental), customer loyalty, value co-creation, sustainable …

Persistent link: https://www.econbiz.de/10014451492

Exploring value co-creation in sharing platforms by applying dart framework

Svarcaite, Asta; Gadeikiene, Agne - In: Organizations and markets in emerging economies 14 (2023) 2, pp. 347-365

economies. However, sharing platforms face challenges in retaining users and attracting new ones. The value co-creation can be … aims to explore value co-creation in sharing platforms from the perspective of platform developers by applying the DART … value co-creation scientific literature by extending and adapting the DART framework for sharing-based business models and …

Persistent link: https://www.econbiz.de/10014534824

Exploring value co-creation in sharing platforms by applying dart framework

Svarcaite, Asta; Gadeikiene, Agne - In: Organizations and Markets in Emerging Economies 14 (2023) 2, pp. 347-365

Persistent link: https://www.econbiz.de/10015401716

Operationalizing collaborative business models: A practitioner capabilities lens

Coombes, Philip - In: Journal of Business Models (JOBM) 11 (2023) 2, pp. 25-31

that are critical to sustainable value co-creation, delivery, and capture within collaborative business models. Few … value co-creation, delivery, and capture. …

Persistent link: https://www.econbiz.de/10015409434

Systematic review and research agenda for the tourism and hospitality sector : co-creation of customer value in the digital age

Dang, T. D.; Nguyen, M. T. - In: Future Business Journal 9 (2023) 1, pp. 1-14

technologies facilitating real-time customer communication and data collection. This evolution towards customer value co-creation …, Metaverse, and related innovations, significantly enhance value co-creation by allowing for more personalized, immersive, and … (AI) and the Metaverse. A systematic literature review using the PRISMA method investigated the impact of customer value …

Persistent link: https://www.econbiz.de/10014505882

Operationalizing collaborative business models : a practitioner capabilities lens

Coombes, Philip - In: Journal of business models : JOBM 11 (2023) 2, pp. 25-31

that are critical to sustainable value co-creation, delivery, and capture within collaborative business models. Few … value co-creation, delivery, and capture. …

Persistent link: https://www.econbiz.de/10014427949

Analysis and design of digital value co-creation networks: insights from digital platforms

Blaschke, Michael - 2020

Persistent link: https://www.econbiz.de/10012221765

Low and high outcome quality in co-created hospitality services : two explanations for consumer satisfaction

Alarcón-López, Rocío; López-López, Inés; Ruiz de … - In: Journal of vacation marketing 31 (2025) 1, pp. 3-21

Persistent link: https://www.econbiz.de/10015190068