Search Results - subject:"vr++"

A new generation behavior intention to visit tourism destinations in perspective of post-COVID-19

Kokkhangplu, Akkhaporn - In: Cogent business & management 11 (2024) 1, pp. 1-15

This study aims to investigate the new generation's behavior, influencing VR satisfaction and behavioral intention …, and VR satisfaction of the new generation positively impacted the behavioral intention to visit actual destinations. A … sample has been classified as people who used VR applications for tourism earlier answering the survey. The results revealed …

Persistent link: https://www.econbiz.de/10014530223

Virtual reality : a review and a new framework for integrated adoption

Fares, Omar H.; Aversa, Joseph; Lee, Seung Hwan Mark; … - In: International journal of consumer studies 48 (2024) 2, pp. 1-26

Persistent link: https://www.econbiz.de/10014531682

Examining the moderating effects of shopping orientation, product knowledge and involvement on the effectiveness of Virtual Reality (VR) retail environment

Zhang, Yunen; Shao, Wei; Quach, Sara; Thaichon, Park; … - In: Journal of retailing and consumer services 78 (2024), pp. 1-26

Persistent link: https://www.econbiz.de/10015084896

MetaMoney : exploring the intersection of financial systems and virtual worlds

Kumar, Satish; Sureka, Riya; Lucey, Brian M.; Dowling, … - In: Research in international business and finance 68 (2024), pp. 1-12

Persistent link: https://www.econbiz.de/10014451854

Does familiarity with the attraction matter? : antecedents of satisfaction with virtual reality for heritage tourism

Nam, Kichan; Baker, Jeff; Dutt, Christopher S. - In: Information technology & tourism 26 (2024) 1, pp. 25-57

Persistent link: https://www.econbiz.de/10014452330

Mapping the future of tech-infused luxury : a roadmap and research directions

Al-Issa, Nermain; Thanasi, Marsela - In: International journal of consumer studies 48 (2024) 6, pp. 1-29

Persistent link: https://www.econbiz.de/10015333745

Literature review of extended reality research in consumer experience : insight from semantic network analysis and topic modeling

Choi, Hansol; Lee, Hyemi - In: Asia marketing journal 26 (2024) 1, pp. 45-59

Persistent link: https://www.econbiz.de/10015398957

The evaluation of tourists' virtual reality experiences in the transition process to Metaverse

Çolakoğlu, Ülker; Anış, Esra; Esen, Özlem; … - In: Journal of hospitality and tourism insights 7 (2024) 3, pp. 1475-1500

Persistent link: https://www.econbiz.de/10015052966

Virtual reality marketing : what does it mean to have a 3D experience? : effects of stereopsis on consumer perceptions and marketing outcomes

Kostyk, Alena; Sheng, Jie; Murchie, Andrew; Preston, Stephen - In: Journal of advertising research 64 (2024) 3, pp. 301-318

Persistent link: https://www.econbiz.de/10015071678

Customer-centric virtual reality applications adoption in the hospitality industry : quality-value-based adoption model

Rafdinal, Wahyu; Wibisono, Nono; Setiawati, Lina - In: Journal of hospitality and tourism insights 7 (2024) 3, pp. 1594-1614

Persistent link: https://www.econbiz.de/10015053004