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isPartOf:"European journal of marketing : EJM"
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Absatz
19
Sales
5
Selling
3
Verkauf
3
Viral marketing
2
Virales Marketing
2
Advertising effects
1
Betriebswirtschaftliche Verfahrensforschung
1
Beziehungsmarketing
1
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14
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5
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Wills, Gordon
2
Amblee, Naveen
1
Beltramini, R. F.
1
Campbell, Ian
1
Child, John
1
Chugh, Richa
1
Cowell, Don
1
Cunningham, Anthony C.
1
Gould, Albert Noel
1
Guenzi, Paolo
1
Hardy, L. W.
1
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1
Hooley, Graham
1
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1
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1
Jeong, Jaeseung
1
Kennedy, Sherril
1
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1
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1
Koerts, J.
1
Leeflang, P. S. H.
1
Liu, Annie H.
1
Mann, James
1
Moon, Sangkil
1
Myszewski, Antoni
1
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1
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1
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Robson, Peter
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Ruyter, Ko de
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Saddik, Saddik
1
Walker, David S.
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European journal of marketing : EJM
Journal of marketing
53
Business horizons
46
Working paper / National Bureau of Economic Research, Inc.
39
NBER working paper series
30
Journal of business research : JBR
29
Wirtschaftsdienst : Zeitschrift für Wirtschaftspolitik
28
Der Bankkaufmann : BK ; Fachmagazin für Bankpraxis und Bankmanagement
27
Harvard-Manager : Periodikum zu Theorie u. Praxis d. Managements
27
NBER Working Paper
26
Esomar congress
24
Europäische Hochschulschriften / 5
22
Sparkasse : Manager-Magazin für die Sparkassen-Finanzgruppe
22
International journal of forecasting
21
Management science : journal of the Institute for Operations Research and the Management Sciences
20
Advances in business and management forecasting
19
Schmalenbachs Zeitschrift für betriebswirtschaftliche Forschung : ZfbF
19
Arbeitspapier / Institut für Marketing, Universität Mannheim
17
IO-Management-Zeitschrift
16
IO : Management-Zeitschrift industrielle Organisation
15
Industrial marketing management : the international journal for industrial and high-tech firms
15
Jahrbuch der Absatz- und Verbrauchsforschung
15
Marketing : ZFP ; journal of research and management
15
Combined proceedings (Spring Conference + Fall Conference)
14
Journal of business economics : JBE
14
The Columbia journal of world business : publ. quarterly by the Columbia University Graduate School of Business
14
Die Unternehmung : Swiss journal of business research and practice ; Organ der Schweizerischen Gesellschaft für Betriebswirtschaft (SGB)
13
European journal of operational research : EJOR
13
International journal of production economics
13
Series / American Marketing Association
13
Small industry bulletin for Asia and the Pacific
13
SpringerLink / Bücher
13
California management review
12
Das Wirtschaftsstudium : wisu ; Zeitschrift für Ausbildung, Prüfung, Berufseinstieg und Fortbildung
12
Der Betriebswirt : Management in Wissenschaft und Praxis
12
International marketing strategy
12
Zeitschrift für Organisation : ZO ; Z für O ; neue Betriebswirtschaft
12
Zeitschrift für das gesamte Kreditwesen : Pflichtblatt der Frankfurter Wertpapierbörse
12
Absatzwirtschaft
11
Agrarmärkte & [und] Agrarmarketing : Strategien im grünen Markt. Hrsg. zum 60. Geburtstag von Helmut Fahrnschon
11
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ECONIS (ZBW)
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1
Working smart to win back lost customers the role of coping choices and justice mechanisms
Liu, Annie H.
;
Chugh, Richa
;
Gould, Albert Noel
- In:
European journal of marketing : EJM
50
(
2016
)
3/4
,
pp. 397-420
Persistent link: https://www.econbiz.de/10011574418
Saved in:
2
Converting service encounters into cross-selling opportunities : does faith in supervisor ability help or hinder service-sales ambidexterity?
Yu, Ting
;
Patterson, Paul G.
;
Ruyter, Ko de
- In:
European journal of marketing : EJM
49
(
2015
)
3/4
,
pp. 491-511
Persistent link: https://www.econbiz.de/10011309587
Saved in:
3
The impact of text product reviews on sales
Moon, Sangkil
;
Park, Yoonseo
;
Kim, Yong Seog
- In:
European journal of marketing : EJM
48
(
2014
)
11/12
,
pp. 2176-2197
Persistent link: https://www.econbiz.de/10010461789
Saved in:
4
The heterogeneous effect of WOM on product sales : why the effect of WOM valence is mixed?
Yang, Joonhyuk
;
Kim, Wonjoon
;
Amblee, Naveen
;
Jeong, …
- In:
European journal of marketing : EJM
46
(
2012
)
11/12
,
pp. 1523-1538
Persistent link: https://www.econbiz.de/10009678597
Saved in:
5
An empirical investigation into the impact of relationship selling and LMX on salespeople's behaviours and sales effectiveness
Paparoidamis, Nicholas G.
;
Guenzi, Paolo
- In:
European journal of marketing : EJM
43
(
2009
)
7/8
,
pp. 1053-1075
Persistent link: https://www.econbiz.de/10009525810
Saved in:
6
The publiching of services
Hardy, L. W.
;
Beltramini, R. F.
;
Wills, G.
- In:
European journal of marketing : EJM
15
(
1981
)
4
,
pp. 1-60
Persistent link: https://www.econbiz.de/10002639264
Saved in:
7
Review of European marketing literature
Mann, James
(
contributor
);
Robson, Peter
(
contributor
)
- In:
European journal of marketing : EJM
14
(
1980
)
9
,
pp. 1-47
Persistent link: https://www.econbiz.de/10002428627
Saved in:
8
A guide to the use of quantitative techniques in marketing
Hooley, Graham
- In:
European journal of marketing : EJM
14
(
1980
)
7
,
pp. 379-448
Persistent link: https://www.econbiz.de/10002954774
Saved in:
9
The development of professionalism as an issues in British marketing
Walker, David S.
;
Child, John
- In:
European journal of marketing : EJM
13
(
1979
)
1
,
pp. 27-54
Persistent link: https://www.econbiz.de/10002962187
Saved in:
10
Marketing of services
Cowell, Don
- In:
European journal of marketing : EJM
11
(
1977
)
6
,
pp. 369-488
Persistent link: https://www.econbiz.de/10002030447
Saved in:
11
The Irish marketing scene
Cunningham, Anthony C.
- In:
European journal of marketing : EJM
5
(
1971/72
)
4
,
pp. 151-160
Persistent link: https://www.econbiz.de/10002043977
Saved in:
12
Routinization in marketing
Campbell, Ian
;
Kennedy, Sherril
- In:
European journal of marketing : EJM
5
(
1971
)
3
,
pp. 83-93
Persistent link: https://www.econbiz.de/10001970192
Saved in:
13
An analysis of the status of marketing in Egypt
Saddik, Saddik
- In:
European journal of marketing : EJM
7
(
1973
)
2
,
pp. 77-81
Persistent link: https://www.econbiz.de/10002736169
Saved in:
14
Modelling and marketing : two important concepts and the connection between them
Leeflang, P. S. H.
;
Koerts, J.
- In:
European journal of marketing : EJM
7
(
1973/74
)
3
,
pp. 203-217
Persistent link: https://www.econbiz.de/10002236111
Saved in:
15
The marketing concept : quo vadis?
O'Leary, Ray
;
Iredale, Ian
- In:
European journal of marketing : EJM
10
(
1976
)
3
,
pp. 146-157
Persistent link: https://www.econbiz.de/10002597060
Saved in:
16
The Polish marketing scene
Myszewski, Antoni
- In:
European journal of marketing : EJM
6
(
1972
)
3
,
pp. 138-146
Persistent link: https://www.econbiz.de/10002552175
Saved in:
17
The Hungarian marketing scene
Hoványi, Gábor
- In:
European journal of marketing : EJM
5
(
1971
)
3
,
pp. 73-81
Persistent link: https://www.econbiz.de/10002968245
Saved in:
18
Marketing in socialist societies
Wills, Gordon
;
Hayhurst, Roy
- In:
European journal of marketing : EJM
5
(
1971
)
1
,
pp. 13-28
Persistent link: https://www.econbiz.de/10003021928
Saved in:
19
Marketing's social dilemma
Wills, Gordon
- In:
European journal of marketing : EJM
8
(
1974
)
1
,
pp. 4-14
Persistent link: https://www.econbiz.de/10003021944
Saved in:
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