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person:"Piercy, Nigel F."
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Piercy, Nigel F.
Kotler, Philip
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The Oxford handbook of strategic sales and sales management
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Overview of Strategic Sales and Sales Management
Cravens, David W.
;
Meunier‐FitzHugh, Kenneth Le
; …
- In:
The Oxford handbook of strategic sales and sales management
.
2011
Persistent link: https://www.econbiz.de/10012885337
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