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~isPartOf:"Arbeitspapiere / Wissenschaftliche Gesellschaft für Marketing und Unternehmensführung e. V."
~isPartOf:"Gabler Edition Wissenschaft"
~person:"Kollmann, Tobias"
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Kollmann, Tobias
Meffert, Heribert
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Arbeitspapiere / Wissenschaftliche Gesellschaft für Marketing und Unternehmensführung e. V.
Gabler Edition Wissenschaft
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Cross-channel cooperation : the bundling of online and offline business models
Kollmann, Tobias
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Häsel, Matthias
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2006
-
1. Aufl.
Persistent link: https://www.econbiz.de/10003212136
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