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Anthropomorphism
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Kim, Sara
Mattila, Anna S.
4
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
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Journal of business research : JBR
1
Journal of consumer research : JCR ; an interdisciplinary bimonthly
1
Marketing letters : a journal of research in marketing
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ECONIS (ZBW)
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Detrimental effects of anthropomorphism on the perceived physical safety of artificial agents in dangerous situations
Li, Xueni
;
Kim, Sara
;
Chan, Kimmy Wa
;
McGill, Ann L.
- In:
International journal of research in marketing : IJRM ; …
40
(
2023
)
4
,
pp. 841-864
Persistent link: https://www.econbiz.de/10014451302
Saved in:
2
Money in a "safe" place : money anthropomorphism increases saving behavior
Wang, Lili
;
Kim, Sara
;
Zhou, Xinyue
- In:
International journal of research in marketing : IJRM ; …
40
(
2023
)
1
,
pp. 88-108
Persistent link: https://www.econbiz.de/10014281903
Saved in:
3
Robot anthropomorphism and job insecurity : the role of social comparison
Wang, Xue Phyllis
;
Kim, Sara
;
Kim, Minki
- In:
Journal of business research : JBR
164
(
2023
),
pp. 1-14
Persistent link: https://www.econbiz.de/10014304107
Saved in:
4
Anthropomorphizing makes material goods as happiness-inducing as experiences
Lee, Jacob C.
;
Kim, Sara
;
Wang, Xue Phyllis
- In:
Marketing letters : a journal of research in marketing
33
(
2022
)
1
,
pp. 61-73
Persistent link: https://www.econbiz.de/10013184265
Saved in:
5
Anthropomorphized helpers undermine autonomy and enjoyment in computer games
Kim, Sara
;
Chen, Rocky Peng
;
Zhang, Ke
- In:
Journal of consumer research : JCR ; an …
43
(
2016
)
2
,
pp. 282-302
Persistent link: https://www.econbiz.de/10011551014
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