//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~person:"Brambach, Gabriele"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"B2C-Marketing"
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Consumer goods marketing
2
Konsumgütermarketing
2
Preismanagement
2
Pricing strategy
2
1998-2001
1
Brand
1
Competition
1
Consumer behaviour
1
Deutschland
1
Economic power
1
Einzelhandel
1
Germany
1
Konsumentenverhalten
1
Lieferantenmanagement
1
Markenartikel
1
Retail trade
1
Supplier relationship management
1
Theorie
1
Theory
1
Wettbewerb
1
Wirtschaftliche Macht
1
more ...
less ...
Type of publication
All
Article
1
Book / Working Paper
1
Type of publication (narrower categories)
All
Aufsatz im Buch
1
Book section
1
Graue Literatur
1
Hochschulschrift
1
Non-commercial literature
1
Thesis
1
Language
All
German
2
Author
All
Brambach, Gabriele
Ahlert, Dieter
11
Gierl, Heribert
8
Klapper, Daniel
8
Diller, Hermann
6
Gedenk, Karen
5
Großmann, Tina
5
Meffert, Heribert
5
Wright, Joshua D.
5
Bjørnstad, Roger
4
Gundlach, Gregory T.
4
Görtz, Gunnar
4
Helm, Roland
4
Hildebrandt, Lutz
4
Huber, Frank
4
Kalstad, Kjartan Øren
4
Landschulze, Sebastian
4
Neslin, Scott A.
4
Olbrich, Rainer
4
Bauer, Hans H.
3
Boch, Sonja
3
Bodenstein, Gerhard
3
Borchert, Margret
3
Borchert, Stefan
3
Chapman, Craig J.
3
Fantapié Altobelli, Claudia
3
Hennig-Thurau, Thorsten
3
Hesse, Josef
3
Hurth, Joachim
3
Klein, Benjamin
3
Liu, Yanli
3
Mosca, Fabrizio
3
Neidhart, Michael
3
Steenburgh, Thomas J.
3
Zentes, Joachim
3
Aaker, Jennifer
2
Ahmed, Zafar U.
2
Bagusat, Ariane
2
Bauer, Erich
2
Berghoff, Hartmut
2
Boha, Julian
2
more ...
less ...
Published in...
All
Marketinginnovationen erfolgreich gestalten
1
Schriften zum innovativen Marketing
1
Source
All
ECONIS (ZBW)
2
Showing
1
-
2
of
2
Sort
Relevance
Date (newest first)
Date (oldest first)
1
Planung und Durchsetzung von Preiserhöhungen : theoretischer Bezugsrahmen und explorative empirische Untersuchung für Fast Moving Consumer Goods
Brambach, Gabriele
-
2005
Persistent link: https://www.econbiz.de/10013429908
Saved in:
2
Preiserhöhungen erfolgreich meistern
Brambach, Gabriele
- In:
Marketinginnovationen erfolgreich gestalten
,
(pp. 105-124)
.
2004
Persistent link: https://www.econbiz.de/10002089134
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->