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isPartOf:"Journal of advertising : official publication of the American Academy of Advertising"
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Consumer attitudes
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Journal of advertising : official publication of the American Academy of Advertising
Journal of retailing and consumer services
41
International journal of hospitality management
36
Journal of travel and tourism marketing
28
Journal of business research : JBR
25
Cogent business & management
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Journal of business ethics : JOBE
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Technological forecasting & social change : an international journal
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International journal of consumer studies
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Psychology & marketing
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Asia Pacific journal of marketing and logistics
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International entrepreneurship and management journal
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Journal of air transport management
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Tourism management : research, policies, practice
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Journal of Islamic marketing
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Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
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International journal of contemporary hospitality management
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Entrepreneurship, theory and practice : ET & P
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Journal of Asian finance, economics and business : JAFEB
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NBER working paper series
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Ecological economics : the transdisciplinary journal of the International Society for Ecological Economics
10
Journal of consumer behaviour : an international research review
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International journal of entrepreneurship and small business
9
Journal of enterprising culture
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Journal of hospitality and tourism insights
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Tourism analysis : an interdisciplinary tourism & hospitality journal
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Journal of fashion marketing and management
8
Journal of hospitality marketing & management
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Journal of international consumer marketing
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Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
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The service industries journal
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Tourism management perspectives : TMP
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Working paper / National Bureau of Economic Research, Inc.
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International Journal of Energy Economics and Policy : IJEEP
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International journal of business and globalisation : IJBG
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International journal of entrepreneurial behaviour & research
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
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Journal of global marketing
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Journal of marketing theory and practice
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Tourism review
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ASEAN marketing journal : Association of Southeast Asian Nations marketing journal
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The effect of consumer persuasion knowledge on scarcity appeal persuasiveness
Aguirre-Rodriguez, Alexandra
- In:
Journal of advertising : official publication of the …
42
(
2013
)
4
,
pp. 371-379
Persistent link: https://www.econbiz.de/10010230051
Saved in:
2
The typicality and accessibility of consumer attitudes toward television advertising : implications for the measurement of attitudes toward advertising in general
Jin, Hyun Seung
;
Lutz, Richard J.
- In:
Journal of advertising : official publication of the …
42
(
2013
)
4
,
pp. 343-357
Persistent link: https://www.econbiz.de/10010230056
Saved in:
3
Defending brands : effects of alignment of spokescharacter personality traits and corporate transgressions on brand trust and attitudes
Folse, Judith Anne Garretson
;
Burton, Scot
;
Netemeyer, …
- In:
Journal of advertising : official publication of the …
42
(
2013
)
4
,
pp. 331-342
Persistent link: https://www.econbiz.de/10010230063
Saved in:
4
Factors affecting skepticism toward green advertising
Paço, Arminda M. Finisterra do
;
Reis, Rosa
- In:
Journal of advertising : official publication of the …
41
(
2012
)
4
,
pp. 147-155
Persistent link: https://www.econbiz.de/10009762976
Saved in:
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