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Journal of marketing research : JMR
Discussion paper series / IZA
322
IZA Discussion Paper
188
Journal of business research : JBR
157
NBER working paper series
142
Working paper / National Bureau of Economic Research, Inc.
134
NBER Working Paper
120
Journal of behavioral decision making
91
Journal of economic behavior & organization : JEBO
87
CESifo working papers
68
Journal of vocational behavior
67
Sonderforschungsbereich 504, Rationalitätskonzepte, Entscheidungsverhalten und Ökonomische Modellierung
57
Journal of business ethics : JOBE
51
Journal of economic psychology : research in economic psychology and behavioral economics
50
Journal of consumer research : JCR ; an interdisciplinary bimonthly
49
Organizational behavior and human decision processes : a journal of fundamental research and theory in applied psychology
49
Economics of education review
48
The leadership quarterly : LQ ; an international journal of political, social and behavioral science
47
Labour economics : official journal of the European Association of Labour Economists
45
Journal of retailing and consumer services
42
SpringerLink / Bücher
42
Journal of behavioral and experimental economics
41
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
39
Journal of career development
38
Strategic management journal
38
Organization science : a journal of the Institute for Operations Research and the Management Sciences ; bridging disciplines to advance knowledge of organizations
37
Technological forecasting & social change : an international journal
37
Discussion paper / Centre for Economic Policy Research
36
Journal of business venturing
35
Psychology & marketing
35
Discussion paper
34
Journal of business and psychology
33
Journal of human resources : JHR
33
International entrepreneurship and management journal
32
The Academy of Management review : AMR
32
Entrepreneurship, theory and practice : ET & P
31
Working paper
31
GLO discussion paper
30
SOEP papers on multidisciplinary panel data research / German Socio-Economic Panel Study (SOEP), DIW Berlin
30
Management science : journal of the Institute for Operations Research and the Management Sciences
29
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1
Computer interfaces and the "direct-touch" effect : can iPads increase the choice of hedonic food?
Shen, Hao
;
Zhang, Meng
;
Krishna, Aradhna
- In:
Journal of marketing research : JMR
53
(
2016
)
5
,
pp. 745-758
Persistent link: https://www.econbiz.de/10011650387
Saved in:
2
Need for cognitive closure, risk aversion, uncertainty changes, and their effects on investment decisions
Disatnik, David
;
Steinhart, Yael
- In:
Journal of marketing research : JMR
52
(
2015
)
3
,
pp. 349-359
Persistent link: https://www.econbiz.de/10011292883
Saved in:
3
Seeing the big picture : the effect of height on the level of construal
Aggarwal, Pankaj
;
Zhao, Min
- In:
Journal of marketing research : JMR
52
(
2015
)
1
,
pp. 120-133
Persistent link: https://www.econbiz.de/10010526401
Saved in:
4
Emotional ability training and mindful eating
Kidwell, Blair
;
Hasford, Jonathan
;
Hardesty, David M.
- In:
Journal of marketing research : JMR
52
(
2015
)
1
,
pp. 105-119
Persistent link: https://www.econbiz.de/10010526402
Saved in:
5
I think I can, I think I can : brand use, self-efficacy, and performance
Park, Ji Kyung
;
John, Deborah Roedder
- In:
Journal of marketing research : JMR
51
(
2014
)
2
,
pp. 233-247
Persistent link: https://www.econbiz.de/10010362214
Saved in:
6
The economic and cognitive costs of annoying display advertisements
Goldstein, Daniel G.
;
Suri, Siddharth
;
McAfee, Randolph …
- In:
Journal of marketing research : JMR
51
(
2014
)
6
,
pp. 742-752
Persistent link: https://www.econbiz.de/10010471017
Saved in:
7
Conditional projection : how own evaluations influence beliefs about others whose choices are known
Orhun, A. Yeşim
;
Urminsky, Oleg
- In:
Journal of marketing research : JMR
50
(
2013
)
1
,
pp. 111-124
Persistent link: https://www.econbiz.de/10009715244
Saved in:
8
When disfluency signals competence : the effect of processing difficulty on perceptions of service agents
Thompson, Debora V.
;
Ince, Elise Chandon
- In:
Journal of marketing research : JMR
50
(
2013
)
2
,
pp. 228-240
Persistent link: https://www.econbiz.de/10009737774
Saved in:
9
Consumer behavior in "Equilibrium" : how experiencing physical balance increases compromise choice
Larson, Jeffrey S.
;
Billeter, Darron M.
- In:
Journal of marketing research : JMR
50
(
2013
)
4
,
pp. 535-547
Persistent link: https://www.econbiz.de/10009786147
Saved in:
10
Conservative when crowded : social crowding and consumer choice
Maeng, Ahreum
;
Tanner, Robin J.
;
Soman, Dilip
- In:
Journal of marketing research : JMR
50
(
2013
)
6
,
pp. 739-752
Persistent link: https://www.econbiz.de/10010381160
Saved in:
11
What drives key informant accuracy?
Homburg, Christian
;
Klarmann, Martin
;
Reimann, Martin
; …
- In:
Journal of marketing research : JMR
49
(
2012
)
4
,
pp. 594-608
Persistent link: https://www.econbiz.de/10009580796
Saved in:
12
Can small victories help win the war? : evidence from consumer debt management
Gal, David
;
McShane, Blakely B.
- In:
Journal of marketing research : JMR
49
(
2012
)
4
,
pp. 487-501
Persistent link: https://www.econbiz.de/10009580887
Saved in:
13
Get it? : got it. good! ; enhancing new product acceptance by facilitating resolution of extreme incongruity
Jhang, Ji Hoon
;
Grant, Susan Jung
;
Campbell, Margaret C.
- In:
Journal of marketing research : JMR
49
(
2012
)
2
,
pp. 247-259
Persistent link: https://www.econbiz.de/10009524181
Saved in:
14
The effect of location on price estimation : understanding number-location and number-order associations
Cai, Fengyan
;
Shen, Hao
;
Hui, Michael K.
- In:
Journal of marketing research : JMR
49
(
2012
)
5
,
pp. 718-724
Persistent link: https://www.econbiz.de/10009659282
Saved in:
15
The effects of brand name structure on brand extension evaluations and parent brand dilution
Sood, Sanjay
;
Keller, Kevin Lane
- In:
Journal of marketing research : JMR
49
(
2012
)
3
,
pp. 373-382
Persistent link: https://www.econbiz.de/10009563641
Saved in:
16
Suspicious minds : exploring neural processes during exposure to deceptive advertising
Craig, Adam W.
;
Loureiro, Yuliya Komarova
;
Wood, Stacy
; …
- In:
Journal of marketing research : JMR
49
(
2012
)
3
,
pp. 361-372
Persistent link: https://www.econbiz.de/10009563645
Saved in:
17
Positive affect, intertemporal choice, and levels of thinking : increasing consumers' willingness to wait
Pyone, Jin Seok
;
Isen, Alice M.
- In:
Journal of marketing research : JMR
48
(
2011
)
3
,
pp. 532-543
Persistent link: https://www.econbiz.de/10009161353
Saved in:
18
Answering the unasked question : response substitution in consumer surveys
Gal, David
;
Rucker, Derek D.
- In:
Journal of marketing research : JMR
48
(
2011
)
1
,
pp. 185-195
Persistent link: https://www.econbiz.de/10008858625
Saved in:
19
Mental simulation and product evaluation : the affective and cognitive dimensions of process versus outcome simulation
Zhao, Min
;
Hoeffler, Steve
;
Zauberman, Gal
- In:
Journal of marketing research : JMR
48
(
2011
)
5
,
pp. 827-839
Persistent link: https://www.econbiz.de/10009348949
Saved in:
20
Complicating choice
Schrift, Rom Y.
;
Netzer, Oded
;
Kivetz, Ran
- In:
Journal of marketing research : JMR
48
(
2011
)
2
,
pp. 308-326
Persistent link: https://www.econbiz.de/10008988445
Saved in:
21
Recurring goals and learning : the impact of successful reward attainment on purchase behavior
Drèze, Xavier
;
Nunes, Joseph C.
- In:
Journal of marketing research : JMR
48
(
2011
)
2
,
pp. 268-281
Persistent link: https://www.econbiz.de/10008988450
Saved in:
22
Multiple routes to self-versus other-expression in consumer choice
Maimaran, Michal
;
Simonson, Itamar
- In:
Journal of marketing research : JMR
48
(
2011
)
4
,
pp. 755-766
Persistent link: https://www.econbiz.de/10009272372
Saved in:
23
Why didn't i think of that? : self-regulation through selective information processing
Trudel, Remi
;
Murray, Kyle B.
- In:
Journal of marketing research : JMR
48
(
2011
)
4
,
pp. 701-712
Persistent link: https://www.econbiz.de/10009272391
Saved in:
24
Insincere flattery actually works : a dual attitudes perspective
Chan, Elaine
;
Sengupta, Jaideep
- In:
Journal of marketing research : JMR
47
(
2010
)
1
,
pp. 122-133
Persistent link: https://www.econbiz.de/10003947450
Saved in:
25
Effects of indirectly and directly competing reference group messages and persuasion knowledge : implications for educational placements
Pechmann, Cornelia
;
Wang, Liangyan
- In:
Journal of marketing research : JMR
47
(
2010
)
1
,
pp. 134-145
Persistent link: https://www.econbiz.de/10003947451
Saved in:
26
The effect of reference point diagnosticity on attractiveness and intentions ratings
Suk, Kwanho
;
Yoon, Song-oh
;
Lichtenstein, Donald R.
; …
- In:
Journal of marketing research : JMR
47
(
2010
)
5
,
pp. 983-995
Persistent link: https://www.econbiz.de/10008666335
Saved in:
27
Disjunctions of conjunctions, cognitive simplicity, and consideration sets
Hauser, John R.
;
Toubia, Olivier
;
Evgeniou, Theodoros
; …
- In:
Journal of marketing research : JMR
47
(
2010
)
3
,
pp. 485-496
Persistent link: https://www.econbiz.de/10003983845
Saved in:
28
Looming losses in future time perception
Bilgin, Baler
;
LeBoeuf, Robyn A.
- In:
Journal of marketing research : JMR
47
(
2010
)
3
,
pp. 520-530
Persistent link: https://www.econbiz.de/10003983866
Saved in:
29
Cognitive inertia and the implicit association test
Messner, Claude
;
Vosgerau, Joachim
- In:
Journal of marketing research : JMR
47
(
2010
)
2
,
pp. 374-386
Persistent link: https://www.econbiz.de/10003965488
Saved in:
30
Making products feel special : when metacognitive difficulty enhances evaluation
Pocheptsova, Anastasiya
;
Labroo, Aparna A.
;
Dhar, Ravi
- In:
Journal of marketing research : JMR
47
(
2010
)
6
,
pp. 1059-1069
Persistent link: https://www.econbiz.de/10008796557
Saved in:
31
Field dependency and brand cognitive structures
Ng, Sharon
;
Houston, Michael J.
- In:
Journal of marketing research : JMR
46
(
2009
)
2
,
pp. 279-292
Persistent link: https://www.econbiz.de/10003828038
Saved in:
32
Trade-off aversion as an explanation for the attraction effect : a functional magnetic resonance imaging study
Hedgcock, William
;
Rao, Akshay R.
- In:
Journal of marketing research : JMR
46
(
2009
)
1
,
pp. 1-13
Persistent link: https://www.econbiz.de/10003810228
Saved in:
33
The ease-of-computation effect : the interplay of metacognitive experiences and naive theories in judgments of price differences
Thomas, Manoj
;
Morwitz, Vicki G.
- In:
Journal of marketing research : JMR
46
(
2009
)
1
,
pp. 81-91
Persistent link: https://www.econbiz.de/10003810255
Saved in:
34
Are all managers created equal?
Goldfarb, Avi
;
Yang, Botao
- In:
Journal of marketing research : JMR
46
(
2009
)
5
,
pp. 612-622
Persistent link: https://www.econbiz.de/10003896209
Saved in:
35
Dogs on the street, Pumas on your feet : how cues in the environment influence product evaluation and choice
Berger, Jonah
;
Fitzsimons, Gráinne
- In:
Journal of marketing research : JMR
45
(
2008
)
1
,
pp. 1-14
Persistent link: https://www.econbiz.de/10003696846
Saved in:
36
A model of consumer learning for service quality and usage
Iyengar, Raghuram
;
Ansari, Asim
;
Gupta, Sunil
- In:
Journal of marketing research : JMR
44
(
2007
)
4
,
pp. 529-544
Persistent link: https://www.econbiz.de/10003569454
Saved in:
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