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~person:"Zaichkowsky, Judith Lynne"
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Zaichkowsky, Judith Lynne
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Handbook of developments in consumer behaviour
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Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
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ECONIS (ZBW)
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How we relate to brands : psychological and neurophysiological insights into consumer-brand relationships
Reimann, Martin
;
Castaño, Raquel
;
Zaichkowsky, Judith Lynne
- In:
Journal of consumer psychology : JCP : the official …
22
(
2012
)
1
,
pp. 128-142
Persistent link: https://www.econbiz.de/10009548885
Saved in:
2
Consumer involvement : review, update and links to decision neuroscience
Zaichkowsky, Judith Lynne
- In:
Handbook of developments in consumer behaviour
,
(pp. 523-546)
.
2012
Persistent link: https://www.econbiz.de/10009569265
Saved in:
3
Functional magnetic resonance imaging in consumer research : a review and application
Reimann, Martin
;
Schilke, Oliver
;
Weber, Bernd
; …
- In:
Psychology & marketing
28
(
2011
)
6
,
pp. 608-637
Persistent link: https://www.econbiz.de/10009130502
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