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~isPartOf:"Creative marketing for new product and new business development"
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Development of the "Oshiete! Kaden" ("tell me! consumer electronics") website : recommending merchandises through the deployment of a web recommendation engine
Yamakawa, Yoshisuke
- In:
Creative marketing for new product and new business …
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(pp. 197-242)
.
2008
Persistent link: https://www.econbiz.de/10003771151
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