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Customer integration
26
Kundenintegration
26
Beziehungsmarketing
18
Relationship marketing
18
Betriebliche Wertschöpfung
16
Value creation
16
Consumer behaviour
10
Konsumentenverhalten
10
Social Web
8
Social web
8
co-creation
5
Customer satisfaction
3
Kundenzufriedenheit
3
New product development
3
Produktentwicklung
3
Service-Dominant Logic
3
Service-dominant logic
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value creation
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Arbeitsverhalten
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Brand management
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Business network
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Customer value
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Innovation
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Innovation management
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Innovationsmanagement
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Inter-firm cooperation
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Internet marketing
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Kundenwert
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Markenführung
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Motivation
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Online-Marketing
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Unternehmenskooperation
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citizenship behavior
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performance
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service-dominant logic
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Hajli, Nick
2
Pervan, Simon J.
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Zolfagharian, Mohammadali
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Akaka, Melissa Archpru
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Bettiga, Debora
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Bove, Liliana L.
1
Bowden, Jana
1
Brooks, Simon
1
Bugshan, Hatem
1
Cassidy, Kim
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Dai, Bo
1
Dietrich, Timo
1
Do, Diem Khac Xuan
1
Fernandes, Teresa
1
Finsterwalder, Jörg
1
Gidhagen, Mikael
1
Gupta, Samir
1
Hofacker, Charles F.
1
Hollebeek, Linda
1
Hossein Zadeh, Arash
1
Iyer, Pramod
1
Kim, Jeawon
1
Knox, Kathy
1
Kolyperas, D.
1
Koskela-Huotari, Kaisa
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Kupplerwieser, Volker G.
1
Lamberti, Lucio
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Lazaravic, Violet
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Marimuthu, Malliga
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McGouran, Cathy
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Messner, Wolfgang
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Mostafa, Rania B.
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Oyedele, Adesegun
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Polonsky, Michael J.
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Rahman, Kaleel
1
Remelhe, Pedro
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Resnick, Sheilagh
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Robinson, Linda J.
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Rundle-Thiele, Sharyn
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Journal of strategic marketing
Journal of business research : JBR
148
Industrial marketing management : the international journal for industrial and high-tech firms
73
Journal of retailing and consumer services
73
Journal of service management
46
SpringerLink / Bücher
46
International journal of innovation management
45
The journal of product innovation management : an international publication of the Product Development & Management Association
45
The journal of services marketing
44
Technological forecasting & social change : an international journal
38
Research policy : policy, management and economic studies of science, technology and innovation
35
International journal of hospitality management
33
The journal of business & industrial marketing
33
The service industries journal
31
Journal of marketing management : MM
29
Service business
26
Marketing theory
24
Journal of service research : JSR
23
Interaktive Wertschöpfung durch Dienstleistungen : strategische Ausrichtung von Kundeninteraktionen, Geschäftsmodellen und sozialen Netzwerken
22
Kundenintegration : Forum Dienstleistungsmanagement
22
Public management review
22
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
21
International journal of technology marketing : IJTMkt
21
Journal of marketing
21
The journal of brand management : an international journal
21
International journal of technology management : IJTM
20
Journal of service theory and practice : JSTP
20
Tourism management : research, policies, practice
20
International journal of contemporary hospitality management
19
Journal of the Academy of Marketing Science
17
The journal of product & brand management
17
Creativity and innovation management
16
Marketing intelligence & planning
16
Revolutionizing innovation : users, communities, and open innovation
16
European management journal
15
International journal of product development : IJPD
15
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
15
Customer engagement : contemporary issues and challenges
14
International journal of quality and service sciences
14
Journal of marketing management : JMM ; journal of the Academy of Marketing
14
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ECONIS (ZBW)
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1
Laying the foundations for success : co-creating sustainable marketing solutions
Kim, Jeawon
;
Rundle-Thiele, Sharyn
;
Knox, Kathy
; …
- In:
Journal of strategic marketing
31
(
2023
)
1
,
pp. 267-295
Persistent link: https://www.econbiz.de/10014303202
Saved in:
2
Negative customer engagement in emerging markets : cognitive dimension
Do, Diem Khac Xuan
;
Rahman, Kaleel
;
Robinson, Linda J.
; …
- In:
Journal of strategic marketing
31
(
2023
)
2
,
pp. 370-402
Persistent link: https://www.econbiz.de/10014303306
Saved in:
3
Adopting a value co-creation perspective to understand High Street regeneration
Cassidy, Kim
;
Resnick, Sheilagh
- In:
Journal of strategic marketing
30
(
2022
)
1
,
pp. 69-92
Persistent link: https://www.econbiz.de/10013170044
Saved in:
4
The efficacy of customer's voluntary use of self-service technology (SST) : a dual-study approach
Shin, Hyunju
;
Dai, Bo
- In:
Journal of strategic marketing
30
(
2022
)
8
,
pp. 723-745
Persistent link: https://www.econbiz.de/10013492887
Saved in:
5
Understanding the influence of culture on customer engagement and recommendation intentions
Messner, Wolfgang
- In:
Journal of strategic marketing
30
(
2022
)
8
,
pp. 782-806
Persistent link: https://www.econbiz.de/10013492890
Saved in:
6
Customer value co-creation behaviors and service outcomes : insights from a transformative service
Torkzadeh, Samaneh
;
Zolfagharian, Mohammadali
;
Iyer, Pramod
- In:
Journal of strategic marketing
29
(
2021
)
8
,
pp. 635-657
Persistent link: https://www.econbiz.de/10012653601
Saved in:
7
Antecedents of value co-creation activities for online fashion brands
Thomas, Lauren Josie
;
Brooks, Simon
;
McGouran, Cathy
- In:
Journal of strategic marketing
28
(
2020
)
5
,
pp. 384-398
Persistent link: https://www.econbiz.de/10012313908
Saved in:
8
Collaborative orientation to advance value co-creation in buyer-seller relationships
Gupta, Samir
;
Polonsky, Michael J.
;
Lazaravic, Violet
- In:
Journal of strategic marketing
27
(
2019
)
3
,
pp. 191-209
Persistent link: https://www.econbiz.de/10012202453
Saved in:
9
Value co-creation strategy in the social commerce era : editorial
Hajli, Nick
- In:
Journal of strategic marketing
27
(
2019
)
4
,
pp. 281-282
Persistent link: https://www.econbiz.de/10012202462
Saved in:
10
Customer-customer value co-creation in social media : conceptualization and antecedents
Hossein Zadeh, Arash
;
Zolfagharian, Mohammadali
; …
- In:
Journal of strategic marketing
27
(
2019
)
4
,
pp. 283-302
Persistent link: https://www.econbiz.de/10012202467
Saved in:
11
Idea generation leveraged from value co-creation process enhances new service development performance
Taghizadeh, Seyedeh Khadijeh
;
Syed Abidur Rahman
; …
- In:
Journal of strategic marketing
27
(
2019
)
6
,
pp. 483-504
Persistent link: https://www.econbiz.de/10012202768
Saved in:
12
Does one design fit them all? : study of drivers of co-creation interest along different consumer segments
Zare, Shahab
;
Bettiga, Debora
;
Lamberti, Lucio
- In:
Journal of strategic marketing
27
(
2019
)
7
,
pp. 630-650
Persistent link: https://www.econbiz.de/10012202784
Saved in:
13
Value co-creation strategy in the social commerce era
Hajli, Nick
(
ed.
)
-
2019
Persistent link: https://www.econbiz.de/10012202813
Saved in:
14
Exploring value co-creation in Fan Fests : the role of fans
Kolyperas, D.
;
Sparks, L.
- In:
Journal of strategic marketing
26
(
2018
)
1
,
pp. 71-84
Persistent link: https://www.econbiz.de/10011860430
Saved in:
15
Extending actor participation in value creation : an institutional view
Wieland, Heiko
;
Koskela-Huotari, Kaisa
;
Vargo, Stephen L.
- In:
Journal of strategic marketing
24
(
2016
)
3/4
,
pp. 210-226
Persistent link: https://www.econbiz.de/10011591915
Saved in:
16
How to engage customers in co-creation : customers' motivations for collaborative innovation
Fernandes, Teresa
;
Remelhe, Pedro
- In:
Journal of strategic marketing
24
(
2016
)
3/4
,
pp. 311-326
Persistent link: https://www.econbiz.de/10011592005
Saved in:
17
Co-governance in the consumer engagement process : facilitating multi-beneficial value creation
Röndell, Jimmie G.
;
Sörhammar, David
;
Gidhagen, Mikael
- In:
Journal of strategic marketing
24
(
2016
)
3/4
,
pp. 327-345
Persistent link: https://www.econbiz.de/10011592013
Saved in:
18
Value co-creation in industrial crisis : a strategic source of competitive advantages
Mostafa, Rania B.
- In:
Journal of strategic marketing
24
(
2016
)
2
,
pp. 144-167
Persistent link: https://www.econbiz.de/10011578038
Saved in:
19
A dynamic market conceptualization for entrepreneurial marketing : the co-creation of opportunities
Whalen, Peter S.
;
Akaka, Melissa Archpru
- In:
Journal of strategic marketing
24
(
2016
)
1
,
pp. 61-75
Persistent link: https://www.econbiz.de/10011580587
Saved in:
20
Co-innovation : the role of online communities
Bugshan, Hatem
- In:
Journal of strategic marketing
23
(
2015
)
2
,
pp. 175-186
Persistent link: https://www.econbiz.de/10011305969
Saved in:
21
Social intelligence in customer engagement
Stone, Merlin
;
Woodcock, Neil
- In:
Journal of strategic marketing
21
(
2013
)
5
,
pp. 394-401
Persistent link: https://www.econbiz.de/10009781114
Saved in:
22
Co-creation by engaging beyond oneself : the influence of task contribution on perceived customer-to-customer social interaction during a group service encounter
Finsterwalder, Jörg
;
Kupplerwieser, Volker G.
- In:
Journal of strategic marketing
19
(
2011
)
7
,
pp. 607-618
Persistent link: https://www.econbiz.de/10009533067
Saved in:
23
Understanding motives of consumers who help
Oyedele, Adesegun
;
Simpson, Penny M.
- In:
Journal of strategic marketing
19
(
2011
)
7
,
pp. 575-589
Persistent link: https://www.econbiz.de/10009533076
Saved in:
24
Exploring customer brand engagement : definition and themes
Hollebeek, Linda
- In:
Journal of strategic marketing
19
(
2011
)
7
,
pp. 555-573
Persistent link: https://www.econbiz.de/10009533078
Saved in:
25
Guest editorial: The engagement of customers beyond their expected roles
Pervan, Simon J.
;
Bove, Liliana L.
- In:
Journal of strategic marketing
19
(
2011
)
7
,
pp. 551-554
Persistent link: https://www.econbiz.de/10009533080
Saved in:
26
Special issue: The engagement of customers beyond their expected roles
Pervan, Simon J.
(
contributor
)
-
2011
Persistent link: https://www.econbiz.de/10009533084
Saved in:
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