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~isPartOf:"Journal of the Academy of Marketing Science"
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Customer integration
17
Kundenintegration
17
Beziehungsmarketing
13
Relationship marketing
13
Consumer behaviour
9
Konsumentenverhalten
9
Customer engagement
6
Betriebliche Wertschöpfung
5
Dienstleistungsqualität
5
Service quality
5
Value creation
5
Customer satisfaction
4
Kundenzufriedenheit
4
Service-Dominant Logic
4
Service-dominant logic
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Customer value
3
Dienstleistung
3
Firm performance
3
Innovation
3
Kundenwert
3
Marketing theory
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Marketingtheorie
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New product development
3
Produktentwicklung
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Services
3
Unternehmenserfolg
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Viral marketing
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Virales Marketing
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Beschwerdemanagement
2
Complaint management
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Customer co-creation
2
Dienstleistungssektor
2
Internet marketing
2
Leistungsmotivation
2
Meta-Analyse
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Meta-analysis
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Online-Marketing
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Service industry
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Grewal, Dhruv
2
Kumar, V.
2
Arnold, Mark J.
1
Babin, Barry J.
1
Beckers, Sander F. M.
1
Blut, Markus
1
Brock, Christian
1
Carlson, Brad D.
1
Cui, Anna Shaojie
1
Dalla Pozza, Ilaria
1
Dong, Beibei
1
Doorn, Jenny van
1
Falk, Tomas
1
Friend, Scott B.
1
Gummerus, Johanna
1
Gupta, Shaphali
1
Handrich, Matthias
1
Harmeling, Colleen M.
1
Heidenreich, Sven
1
Herter, Márcia Maurer
1
Hubert, Marco
1
Keeling, Debbie Isobel
1
Keeling, Kathleen
1
Koskull, Catharina von
1
Kulikovskaja, Viktorija
1
Ladeira, Wagner Junior
1
Laing, Angus
1
López Sánchez, José Ángel
1
Magnusson, Peter
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Malshe, Avinash
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Miao, Fred
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Rajan, Bharath
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Ranjan, Kumar Rakesh
1
Read, Stuart
1
Roggeveen, Anne L.
1
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Journal of the Academy of Marketing Science
Journal of business research : JBR
150
Industrial marketing management : the international journal for industrial and high-tech firms
73
Journal of retailing and consumer services
73
Journal of service management
46
SpringerLink / Bücher
46
International journal of innovation management
45
The journal of product innovation management : an international publication of the Product Development & Management Association
45
The journal of services marketing
44
Technological forecasting & social change : an international journal
38
Research policy : policy, management and economic studies of science, technology and innovation
35
The journal of business & industrial marketing
34
International journal of hospitality management
33
The service industries journal
31
Journal of marketing management : MM
29
Journal of strategic marketing
26
Service business
26
Marketing theory
24
Journal of service research : JSR
23
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
22
Interaktive Wertschöpfung durch Dienstleistungen : strategische Ausrichtung von Kundeninteraktionen, Geschäftsmodellen und sozialen Netzwerken
22
Kundenintegration : Forum Dienstleistungsmanagement
22
Public management review
22
International journal of technology marketing : IJTMkt
21
Journal of marketing
21
The journal of brand management : an international journal
21
International journal of technology management : IJTM
20
Journal of service theory and practice : JSTP
20
Tourism management : research, policies, practice
20
International journal of contemporary hospitality management
19
The journal of product & brand management
17
Creativity and innovation management
16
European management journal
16
International journal of product development : IJPD
16
Marketing intelligence & planning
16
Revolutionizing innovation : users, communities, and open innovation
16
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
15
Customer engagement : contemporary issues and challenges
14
International journal of quality and service sciences
14
Journal of marketing management : JMM ; journal of the Academy of Marketing
14
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ECONIS (ZBW)
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1
Effectiveness of engagement initiatives across engagement platforms : a meta-analysis
Blut, Markus
;
Kulikovskaja, Viktorija
;
Hubert, Marco
; …
- In:
Journal of the Academy of Marketing Science
51
(
2023
)
5
,
pp. 941-965
Persistent link: https://www.econbiz.de/10014336009
Saved in:
2
How value co-creation and co-destruction unfolds : a longitudinal perspective on dialogic engagement in health services interactions
Keeling, Debbie Isobel
;
Keeling, Kathleen
;
Ruyter, Ko de
; …
- In:
Journal of the Academy of Marketing Science
49
(
2021
)
2
,
pp. 236-257
Persistent link: https://www.econbiz.de/10012434104
Saved in:
3
Customer engagement in social media : a framework and meta-analysis
Santini, Fernando de Oliveira
;
Ladeira, Wagner Junior
; …
- In:
Journal of the Academy of Marketing Science
48
(
2020
)
6
,
pp. 1211-1228
Persistent link: https://www.econbiz.de/10012386915
Saved in:
4
Customer engagement in service
Kumar, V.
;
Rajan, Bharath
;
Gupta, Shaphali
;
Dalla …
- In:
Journal of the Academy of Marketing Science
47
(
2019
)
1
,
pp. 138-160
Persistent link: https://www.econbiz.de/10011996790
Saved in:
5
What makes online content viral? : the contingent effects of hub users versus non-hub users on social media platforms
Wang, Qingliang
;
Miao, Fred
;
Tayi, Giri Kumar
;
Xie, En
- In:
Journal of the Academy of Marketing Science
47
(
2019
)
6
,
pp. 1005-1026
Persistent link: https://www.econbiz.de/10012153429
Saved in:
6
Good, better, engaged? : the effect of company-initiated customer engagement behavior on shareholder value
Beckers, Sander F. M.
;
Doorn, Jenny van
;
Verhoef, Peter C.
- In:
Journal of the Academy of Marketing Science
46
(
2018
)
3
,
pp. 366-383
Persistent link: https://www.econbiz.de/10011879689
Saved in:
7
Initiating value co-creation : dealing with non-receptive customers
Malshe, Avinash
;
Friend, Scott B.
- In:
Journal of the Academy of Marketing Science
46
(
2018
)
5
,
pp. 895-920
Persistent link: https://www.econbiz.de/10011924786
Saved in:
8
Customer engagement : the construct, antecedents, and consequences
Pansari, Anita
;
Kumar, V.
- In:
Journal of the Academy of Marketing Science
45
(
2017
)
3
,
pp. 294-311
Persistent link: https://www.econbiz.de/10011684964
Saved in:
9
Toward a theory of customer engagement marketing
Harmeling, Colleen M.
;
Moffett, Jordan W.
;
Arnold, Mark J.
- In:
Journal of the Academy of Marketing Science
45
(
2017
)
3
,
pp. 312-335
Persistent link: https://www.econbiz.de/10011684966
Saved in:
10
Customer participation in services : domain, scope, and boundaries
Dong, Beibei
;
Sivakumar, K.
- In:
Journal of the Academy of Marketing Science
45
(
2017
)
6
,
pp. 944-965
Persistent link: https://www.econbiz.de/10011779550
Saved in:
11
Executing on a customer engagement strategy
Venkatesan, Rajkumar
- In:
Journal of the Academy of Marketing Science
45
(
2017
)
3
,
pp. 289-293
Persistent link: https://www.econbiz.de/10011684959
Saved in:
12
Value co-creation : concept and measurement
Ranjan, Kumar Rakesh
;
Read, Stuart
- In:
Journal of the Academy of Marketing Science
44
(
2016
)
3
,
pp. 290-315
Persistent link: https://www.econbiz.de/10011489053
Saved in:
13
Utilizing customer knowledge in innovation : antecedents and impact of customer involvement on new product performance
Cui, Anna Shaojie
;
Wu, Fang
- In:
Journal of the Academy of Marketing Science
44
(
2016
)
4
,
pp. 516-538
Persistent link: https://www.econbiz.de/10011563229
Saved in:
14
Frontline employees' collaboration in industrial service innovation : routes of co-creation's effects on new service performance
Santos Vijande, María Leticia
;
López Sánchez, José …
- In:
Journal of the Academy of Marketing Science
44
(
2016
)
3
,
pp. 350-375
Persistent link: https://www.econbiz.de/10011489078
Saved in:
15
The dark side of customer co-creation : exploring the consequences of failed co-created services
Heidenreich, Sven
;
Wittkowski, Kristina
;
Handrich, Matthias
- In:
Journal of the Academy of Marketing Science
43
(
2015
)
3
,
pp. 279-296
Persistent link: https://www.econbiz.de/10011287133
Saved in:
16
Exploring value propositions and service innovation : a service-dominant logic study
Skålén, Per
;
Gummerus, Johanna
;
Koskull, Catharina von
; …
- In:
Journal of the Academy of Marketing Science
43
(
2015
)
2
,
pp. 137-158
Persistent link: https://www.econbiz.de/10010504693
Saved in:
17
Understanding the co-creation effect : when does collaborating with customers provide a lift to service recovery?
Roggeveen, Anne L.
;
Tsiros, Michael
;
Grewal, Dhruv
- In:
Journal of the Academy of Marketing Science
40
(
2012
)
6
,
pp. 771-790
Persistent link: https://www.econbiz.de/10009679038
Saved in:
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