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language:"eng"
~isPartOf:"Journal of retailing"
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Direct marketing
5
Direktmarketing
5
Advertising
2
Advertising effects
2
Consumer behaviour
2
Distribution channel
2
Einzelhandel
2
Konsumentenverhalten
2
Lieferantenmanagement
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Retail trade
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Supplier relationship management
2
Vertriebsweg
2
Werbewirkung
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Werbung
2
Ad-self-congruity
1
Arbeitsgruppe
1
Arbeitsleistung
1
Außendienst
1
Banner advertising
1
Beziehungsmarketing
1
Consumer data
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Customer satisfaction
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Degree strength
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Direct selling
1
Distributors
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Erfolgsfaktor
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Franchisors
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Großhandel
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Inbound telephone sales
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Internet marketing
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Introversion
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Job performance
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Kundenzufriedenheit
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Chaker, Nawar N.
1
De Cannière, Marie Hélène
1
DeRoos, Nicolas
1
Ganesan, Shankar
1
Gázquez-Abad, Juan Carlos
1
Habel, Johannes
1
Hartmann, Nathaniel N.
1
Heß, Nicole Jasmin
1
Johannsen, Felix
1
Kelley, Corinne M.
1
Lu, Qiang
1
Martínez-López, Francisco J.
1
Mende, Martin
1
Palmatier, Robert W.
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Rusche, Heinrich
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Schumann, Jan Hendrik
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Scott, Maura L.
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Singh, Sonika
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Watson, George F., IV.
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Worm, Stefan
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Journal of retailing
Health marketing quarterly
34
Journal of direct, data and digital marketing practice : the international journal of the Institute of Direct Marketing
21
International journal of pharmaceutical and healthcare marketing : IJPHM
18
Direct marketing : an international journal
14
Direct marketing in action : cutting-edge strategies for finding and keeping the best customers
14
Direct store delivery : concepts, applications and instruments
13
Journal of business research : JBR
13
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
13
ERIM report series research in management
10
Journal of marketing research : JMR
10
Reinventing interactive and direct marketing : leading experts show how to maximize digital ROI with iDirect and iBranding imperatives
10
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
9
European journal of operational research : EJOR
8
International direct marketing : principles, best practices, marketing facts
8
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
8
NBER working paper series
8
Journal of advertising research
7
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
7
Journal of marketing
6
Journal of marketing communications
6
Journal of retailing and consumer services
6
Journal of targeting, measurement and analysis for marketing
6
Management science : journal of the Institute for Operations Research and the Management Sciences
6
NBER Working Paper
6
International journal of advertising : the quarterly review of marketing communications
5
Journal of global marketing
5
Journal of medical marketing : device, diagnostic and pharmaceutical marketing
5
Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
5
Marketing letters : a journal of research in marketing
5
Working paper / National Bureau of Economic Research, Inc.
5
International journal of electronic business
4
Journal of business ethics : JOBE
4
Management revue : socio-economic studies
4
Working paper series / Universiteit Gent, Faculteit Economie en Bedrijfskunde
4
Agricultural economics : the journal of the International Association of Agricultural Economists
3
American journal of agricultural economics
3
Global journal of business management : GJBM
3
Innovation and marketing in the pharmaceutical industry : emerging practices, research, and policies
3
Interactive and multi-channel marketing
3
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ECONIS (ZBW)
5
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1
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5
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5
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date (oldest first)
1
Quiet sellers : when introversion drives salesperson performance
Chaker, Nawar N.
;
Habel, Johannes
;
Hartmann, Nathaniel N.
; …
- In:
Journal of retailing
100
(
2024
)
3
,
pp. 456-474
Persistent link: https://www.econbiz.de/10015065360
Saved in:
2
Effects of online and offline advertising and their synergy on direct telephone sales
Lu, Qiang
;
Singh, Sonika
;
DeRoos, Nicolas
- In:
Journal of retailing
99
(
2023
)
3
,
pp. 337-352
Persistent link: https://www.econbiz.de/10014461656
Saved in:
3
Getting personal in public!? : how consumers respond to public personalized advertising in retail stores
Heß, Nicole Jasmin
;
Kelley, Corinne M.
;
Scott, Maura L.
; …
- In:
Journal of retailing
96
(
2020
)
3
,
pp. 344-361
Persistent link: https://www.econbiz.de/10012420851
Saved in:
4
The evolution of marketing channels : trends and research directions
Watson, George F., IV.
;
Worm, Stefan
;
Palmatier, Robert W.
- In:
Journal of retailing
91
(
2015
)
4
,
pp. 546-568
Persistent link: https://www.econbiz.de/10011422341
Saved in:
5
Dynamics of customer response to promotional and relational direct mailings from an apparel retailer : the moderating role of relationship strength
Gázquez-Abad, Juan Carlos
;
De Cannière, Marie Hélène
; …
- In:
Journal of retailing
87
(
2011
)
2
,
pp. 166-181
Persistent link: https://www.econbiz.de/10009240264
Saved in:
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