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subject:"Marketingmanagement"
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Search: subject_exact:"Discount store"
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Marketingmanagement
Discounter
188
Discounters
188
Deutschland
69
Germany
68
Einzelhandel
44
Retail trade
42
Consumer behaviour
35
Konsumentenverhalten
35
Food retailing
34
Lebensmitteleinzelhandel
34
USA
31
United States
31
ALDI SÜD
17
Wal-Mart Stores
17
Competitive strategy
16
Wettbewerbsstrategie
16
Discountgeschäft
15
International market entry
14
Internationaler Markteintritt
14
Preiswettbewerb
14
Price competition
14
Arbeitsbedingungen
13
Working conditions
13
Business history
12
Unternehmensgeschichte
12
Handelsmarke
11
Store brand
11
Low-cost strategy
10
Niedrigpreisstrategie
10
Rabatt
10
Rebate
10
Theorie
10
Theory
10
Corporate culture
9
Unternehmenskultur
9
Wettbewerb
9
Competition
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Facheinzelhandel
8
Handelskette
8
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German
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Haas, Alexander
2
Deleersnyder, Barbara
1
Diller, Hermann
1
Drees, Norbert
1
Hausruckinger, Gerhard
1
Koll, Oliver
1
McKenzie, Brent
1
Merrilees, Bill
1
Miller, Dale
1
Poltermann, Claudia
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Branchenspezifisches Marketing
1
Erfurter Hefte zum angewandten Marketing
1
European journal of marketing : EJM
1
Harvard-Business-Manager : das Wissen der Besten
1
Journal of business research : JBR
1
Schriften zum innovativen Marketing
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ECONIS (ZBW)
6
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1
Destination discount : a sensible road for national brands?
Deleersnyder, Barbara
;
Koll, Oliver
- In:
European journal of marketing : EJM
46
(
2012
)
9
,
pp. 1150-1170
Persistent link: https://www.econbiz.de/10009661667
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2
Branchenspezifisches Marketing
Drees, Norbert
(
contributor
)
-
2011
Persistent link: https://www.econbiz.de/10009523602
Saved in:
3
Marketing für Discounter - Besonderheiten und Beispiele der fünf größten deutschen Lebensmitteldiscounter
Poltermann, Claudia
- In:
Branchenspezifisches Marketing
.
2011
Persistent link: https://www.econbiz.de/10009521299
Saved in:
4
Culture and marketing strategy in discount retailing
Merrilees, Bill
;
McKenzie, Brent
;
Miller, Dale
- In:
Journal of business research : JBR
60
(
2007
)
3
,
pp. 215-221
Persistent link: https://www.econbiz.de/10003428830
Saved in:
5
Discounting : Konzeption und Anwendbarkeit des Discount als Marketingstrategie
Haas, Alexander
-
2000
Persistent link: https://www.econbiz.de/10001534146
Saved in:
6
Discounting - erfolgreich nicht nur im Handel
Diller, Hermann
- In:
Harvard-Business-Manager : das Wissen der Besten
19
(
1997
)
4
,
pp. 19-28
Persistent link: https://www.econbiz.de/10001231611
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