Search Results - subject_exact:"Efficient consumer response"

The role of universal product coding (UPC), global data synchronization network (GDSN) and product category management in efficient consumer response (ECR)

Sharma, Sunil - In: Industry 4.0 technologies for business excellence : …, (pp. 27-45). 2022

Persistent link: https://www.econbiz.de/10014330506

L' approche catégorielle en grande distribution : analyse comparée entre la France et le Canada

Bonet Fernandez, Dominique - 2015

Persistent link: https://www.econbiz.de/10010486930

Cross-functional collaboration in value-based pricing

Forth, Steven - In: Innovation in pricing : contemporary theories and best …, (pp. 313-324). 2018

Persistent link: https://www.econbiz.de/10011713359

Marketing and supply chain management : a systemic approach

Folinas, Dimitris; Fotiadis, Thomas - 2018

Introduction -- Marketing and supply chain management challenges -- Introduction to marketing and supply chain management -- Marketing and supply chain management coexistence in today's market arena -- Identifying the challenges and trends of marketing and supply chain management -- Integrated...

Persistent link: https://www.econbiz.de/10011602642