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Middle East journal of management : MEJM
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Strategic management journal
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Developing system approach for integrated customer relationship marketing in light of different prospective
Mehta, Arpita
;
Tajeddini, Javad
- In:
Middle East journal of management : MEJM
3
(
2016
)
2
,
pp. 110-143
Persistent link: https://www.econbiz.de/10011636843
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2
Strategy tools-in-use : a framework for understanding "technologies of rationality" in practice
Jarzabkowski, Paula
;
Kaplan, Sarah
- In:
Strategic management journal
36
(
2015
)
4
,
pp. 537-558
Persistent link: https://www.econbiz.de/10011297971
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